Sales cycles aren’t long, they need to be timed well

Demand Gen’s 2020 B2B Buyer behavior study, found that 68% of the B2B buyers think that the length of the B2B purchase cycle has increased in the last year itself. On the other hand, we know buyers are more informed than ever. 

Confused? We were too. Until we understood the role of timing. 

In this chat, we explore how timing plays an important role in a sales cycle, and how there is a process to crack it, rather than it being serendipitous.

Starts on Thursday, August 5th | 11:15 AM PST | 2:15 PM EST
Register now

About the webinar

Timing is about preparation. Having the correct information and context about prospects helps sales folks put the best foot forward. Moreover, In this notification-driven world, personalized messaging is what catches the eye of your prospects. It seems enigmatic, but there is a method in the madness.

Learn how to build and maintain sales relationships in a meaningful way.

  • Episodes from the past about sales cycles they have witnessed. 
  • How is new-age networking different.
  • Is there still room for technology to help us in this space. 
  • Ways they are using technology for the context.
Speakers

Sumit Khandelwal

CO-FOUNDER & CHIEF EXECUTIVE OFFICER

Sumit loves building products that solve the problems related to the intrinsic and extrinsic motivation of people. Along with his co-founders, Sumit built Xoxoday from the ground up.

Today, 1000+ companies across the globe use Xoxoday as the backbone for any rewards, incentives, and payouts program. HR Admins, Marketers, and Sales Teams are now able to leverage Xoxoday to engage end-users with personalized rewards, right from the tools they already use.

Before Xoxoday, Sumit has worked with companies such as Wipro Consumer Care, Hexaware, and Metro. He also has a rich experience in FMCG & Retail. When he is not solving exciting problems at Xoxoday, he plays sports, rides bikes, trains for marathons, and plays snooker. He also loves spending personal time with family.

Speakers

Sridhar

Co-founder and CEO of B2Brain

Sridhar loves building products that help people effectively spend their time and effort. At his previous startup, Sridhar saw how SDRs, AEs, and sales teams were frustrated by tools like Google and LinkedIn to find unique insights for outreach. He and his long-time friend and college bud, Karthik, used this as the inspiration to build B2Brain. 

Today, high-growth B2B sales teams at Fourkites, Capillary, Auditoria, Evolv, and more use B2Brain to scale their outbound efforts. SDRs and AEs automatically get relevant and contextual account intelligence from B2Brain right inside their CRMs and SEPs. 

Before B2Brain, Sridhar has led B2B, B2C, and SaaS products at InMobi, Yahoo, and Zoho. When he's not talking to his customers or thinking about unique GTM strategies, you'll find Sridhar on Twitter (mostly cracking puns and poor jokes), cooking, enjoying audiobooks, playing with his daughters, or gardening.

Moderated by

Mohit Bansal
Senior Product Marketing Manager

Mohit loves solving early product and product marketing problems. Mohit, who boasts about asking the right type of questions ( can really get under one’s skin) is moderating this event. And, at the receiving end are two Entrepreneurs, who have been living and breathing the technology sales cycle for almost a decade. It is going to be as organic as it can get.

Exciting giveaways worth $50 to be given out during the webinar

We believe a good webinar is about having a good discussion. And for a discussion to flow, we need interesting questions. Submit interesting questions and stand a chance to win rewards worth $50.

Sponsored by

Limited seats available. Register soon!

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