Building the Customer Experience Playbook for BFSI

Customer Experience (CX), is the sum total of a customer's overall sentiment of every interaction that they have with your organization. Not only it has a profound impact on how we look at businesses as a whole but also impacts every important metric in the book.

Customer Experience (CX), is the sum total of a customer's overall sentiment of every interaction that they have with your organization. Not only it has a profound impact on how we look at businesses as a whole but also impacts every important metric in the book.

 

At its core, the CX strategy serves as a framework you can lean on to deliver a positive, meaningful experience across those interactions.


Featured speakers:

Kalpana Ajayan
Group Head - Customer Experience at Edelweiss Financial Services Limited
Rachit Mehra
Senior VP at Maxicus - A KocharTech Company
Bhawani Srivastava
Senior partner at SalesEdge - Sales Training, Sales Hiring and Digital Marketing