Pharmaceuticals

Drive prescription influence, channel performance, and workforce engagement across your pharmaceutical ecosystem with a unified rewards and incentives platform. From manufacturing workforce recognition to healthcare professional engagement and distribution partner loyalty programs, Xoxoday helps pharmaceutical manufacturers turn every stakeholder interaction into measurable business impact. 
Trusted by global pharmaceutical manufacturers and brands
Tailored solutions for every vertical in the pharmaceutical ecosystem 
The pharmaceutical industry thrives on healthcare professional influence, regulatory compliance, and powerful relationships across physicians, pharmacies, distributors, and production teams. Build meaningful engagement through tailored rewards and recognition that strengthen prescription preference, drive channel advocacy, and sustain high performance from R&D labs to patient bedside—across every pharmaceutical category. 

Stories that made a difference

Healthcare Professionals
Healthcare professionals who prescribe treatments, influence decisions, and support evidence.
Physicians, specialists, healthcare providers, and field-based medical professionals who prescribe medications, influence treatment decisions, build scientific relationships with key opinion leaders, and support evidence generation.
Pharmacists & Retail Pharmacies
Pharmacy teams managing operations, dispensing medications, counseling patients.
Licensed pharmacists, corporate pharmacy executives, regional managers, store leaders, pharmacy technicians, and retail staff who oversee pharmacy operations and strategic partnerships, and dispense medications and counsel patients.
Distributors & Wholesalers
Distributors and wholesalers managing pharmaceutical product supply flow.
Pharmaceutical distributors, wholesalers, and logistics partners who manage product flow through thesupply chain
Dealer’s Contests Gamification
Sales performance improved by 12%
A pharmaceutical company wanted to run varieties of contests for different territories in the country. However, it was a nightmare to configure and roll them out. Xoxoday helped the company to configure and automate these contests and provided a LIVE scorecard to each distributor. This was displayed over the company’s internal app. Moreover these contests were gamified with various elements like milestones, badges, earning calculators, trends, and earning-based AI nudges. This helped the company to improve contests effectiveness in multi-folds and improved revenues by over 12%
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Distributor’s Sales Workforce Incentives
Strategic Distributor’s revenue increased by 23% through direct incentives
A pharmaceutical company wanted to deepen relationships with their strategic distribution partners. While conducting a survey - the pharma company came to understand that the incentive payouts by its distributor is opaque, incorrect and delayed at all times. Xoxoday implemented an incentive program for distributor’s sales workforce. The company had already implemented a Salesforce CRM to track sales data. Xoxoday integrated with the Salesforce CRM and helped the revenue officers to configure central as well as regional incentive plans, team battles, contests, and spiffs for the workforce. This allowed the pharma company to bring transparency and trust in payouts for the front-line distributor’s sales team and thereby improvement in revenue contribution to about 23%.
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Field Sales Teams
Sales teams driving pharmaceutical product adoption and growth.
Pharmaceutical sales representatives, district managers, and regional directors who drive product adoption and revenue growth.
Corporate Teams & Production Staff
Corporate and manufacturing teams ensuring quality and operational excellence.
Headquarters employees, functional leaders, and executives who support commercial and medical operations, and manufacturing operators, quality specialists, and production supervisors who ensure product quality and operational excellence.
Holistic Recognition & Rewards Program 
Employee satisfaction score improved by 45% with multi-dimensional recognition 
A pharmaceutical company sought to create a unified recognition culture spanning all employee touchpoints. Xoxoday implemented a holistic recognition and rewards program encompassing peer-to-peer appreciation, manager recognition, spot awards, value-based recognition, and performance achievements. The platform enabled multi-dimensional recognition across departments with customizable reward catalogs, social recognition feeds, and gamified engagement elements. The program integrated with HRIS systems to trigger automated milestone celebrations. Employee satisfaction scores improved by 45%, voluntary attrition reduced by 31%, and recognition participation reached 89% across all levels. 
Learning & Skill Development Rewards 
Professional development completions increased by 156% and multi-skill certifications increased by 134% through learning incentives 
A pharmaceutical company wanted to strengthen their learning culture and skill development. Xoxoday created a continuous learning program rewarding employees for course completions, professional certifications, knowledge sharing contributions, completing cross-training, earning new certifications, and demonstrating multi-skill proficiency. Xoxoday’s solution integrated with their learning platform to automatically track skill acquisition and reward progressive development and achievements Learning completions increased by 156%, multi-skill certifications increased by 134%, production flexibility improved by 45%, and internal promotion rates improved by 34%. 
Production Efficiency Awards 
Overall equipment effectiveness improved by 23% through efficiency incentives 
A pharmaceutical manufacturer sought to improve production efficiency without compromising quality. Xoxoday created an efficiency program rewarding operators for minimizing changeover times, reducing waste, and improving throughput. The program tracked OEE components and rewarded sustainable efficiency improvements. Overall equipment effectiveness improved by 23%, and production costs decreased by 18%.
Employee One-Benefits Program 
Benefits utilization increased by 78% with flexible perks marketplace 
A pharmaceutical manufacturer wanted to modernize their employee benefits offering with personalized, flexible options. Xoxoday deployed a comprehensive one-benefits marketplace allowing employees to allocate benefit allowances across categories including health and wellness, learning and development, lifestyle perks, family care, and financial wellness. The platform provided tax-optimised benefit structures, vendor integration for seamless redemption, and real-time balance tracking. Benefits utilization increased by 78%, employee satisfaction with total rewards improved by 56%, and administrative costs reduced by 34% through automated claim processing. 
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Innovation Challenge Program 
Employee innovation submissions increased by 234% with idea generation rewards 
A pharmaceutical company sought to foster innovation across their corporate functions. Xoxoday implemented an innovation challenge program rewarding employees for idea submissions, cross-functional collaboration, and successful implementation. The platform tracked ideas from submission through implementation and rewarded contributors at each stage. Innovation submissions increased by 234%, and three employee ideas generated significant cost savings.
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Peer Recognition Excellence 
Employee engagement scores improved by 28% through recognition programs 
A pharmaceutical company sought to strengthen their culture of appreciation and recognition. Xoxoday implemented a peer recognition program enabling employees to recognize colleagues for living company values, exceptional collaboration, and outstanding contributions. The platform facilitated both peer-to-peer and manager recognition with instant reward delivery. Employee engagement scores improved by 28%, and voluntary turnover decreased by 19%. 
Service Anniversary Recognition 
Retention improved by 23% with integrated consent, selection, dispatch and feedback workflow 
A pharmaceutical company wanted to strengthen employee loyalty through meaningful milestone recognition with a seamless end-to-end experience. Xoxoday implemented a comprehensive Long Service Awards program with an integrated workflow: automated consent collection for reward preferences, a curated product selection catalog with premium experiential options, verified address collection for dispatch accuracy, coordinated dispatch management with real-time tracking, and post-delivery feedback collection. The platform automated anniversary tracking from 1-year to 25-year milestones with tier-appropriate reward values. Employee retention at key tenure milestones improved by 23%, reward redemption rates reached 96%, and employer brand perception strengthened significantly.
Swag Store & Employee Joining Kits 
New hire engagement improved by 67% with branded merchandise programs 
A pharmaceutical company wanted to strengthen employer brand through consistent branded merchandise and memorable onboarding experiences. Xoxoday implemented an integrated swag store and employee joining kit program. The swag store offered curated branded merchandise with points-based redemption, while the joining kit program provided customizable welcome packages with size and preference collection, automated dispatch to verified addresses, and delivery tracking. New hires received personalized kits including branded apparel, tech accessories, wellness items, and company culture materials. New hire engagement scores improved by 67%, time-to-productivity reduced by 23%, and employer brand perception on review platforms increased by 45%. 
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Corporate Wellness Champions 
Employee wellness program participation increased by 89% with health incentives 
A pharmaceutical company, focused on health outcomes, wanted to extend wellness principles to their own workforce. Xoxoday deployed a comprehensive wellness program rewarding employees for health screening completions, fitness achievements, and mental health program participation. The platform tracked wellness metrics and rewarded healthy behaviors. Wellness participation increased by 89%, and healthcare cost trends improved by 12%. 
Safety Excellence Program 
Recordable safety incidents reduced by 78% through safety incentive programs 
A pharmaceutical manufacturer sought to achieve world-class safety performance across their production facilities. Xoxoday implemented a comprehensive safety program rewarding employees for hazard identification, safe behavior observations, and incident-free operations. The program tracked leading and lagging safety indicators with immediate recognition for safety contributions. Recordable incidents decreased by 78%, and safety culture scores improved by 45%. 

Modular architecture for performance, engagement, and growth

Our pharmaceutical solutions are built on a flexible, modular architecture designed to integrate seamlessly with your existing systems while maintaining complete regulatory compliance.
REWARD MARKETPLACE

10M+ reward options from 175+ countries across 30+ categories

Security, privacy, and compliance at the forefront

Data protection is of utmost importance at Xoxoday, and we are committed to providing a safe, secure, and compliant ecosystem for enterprises with the highest standards of data security and privacy across storage, exchange, collection, and processing.