INDUSTRY

Spirits

Engage every stakeholder in the spirits industry ecosystem with rewards, recognition, loyalty, and commission programs for consumers, distributors, retailers, sales teams, employees, and supply chain partners. Drive brand advocacy, market expansion and performance.

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Trusted by hundreds of global distillers, importers, and distributors

Tailored programs for every persona in spirits industry

The spirits ecosystem spans consumers, dealers and distributors, retailers, employees and factory workforce, requiring rewards that build brand loyalty, drive advocacy, and strengthen lasting partnerships across the value chain.

Alcoholic Beverages

Design loyalty programs that align with every stage of the customer journey, offering instant rewards or point-based benefits that create personalized experiences, encourage repeat purchases, and build lasting brand loyalty.

Customer loyalty programs

01

First purchase reward

Make first purchase → Earn 150 points / 5% cashback equivalent

02

Welcome gift bundles

Register → Unlock a tasting kit or $15 voucher

03

First-action rewards

Attend first brand event→ Receive an exclusive goody box curated with brand favorites.

04

Tier upgrade

Join loyalty club + first order → Jump to Silver Tier

05

Repeat purchase rewards

Collect 1,500 points for every additional purchase within the first month.

06

Product explorer

Try a new product/limited edition → Get $20 / 250 points

07

Renewal rewards

Annual subscription renewal → Get 500 points / $50 credit

08

Anniversary perks

1 year of loyalty → $100 voucher

09

Referral rewards

Earn 1,000 points per referral and an extra 5,000 points after 5 successful referrals

10

Feedback & insight reward

Share reviews/feedback → Earn 1,000 points

Stories of what actually works

Customer loyalty

Premium spirits brand boosts customer loyalty with Xoxoday, achieving a 23% rise in repeat purchases

See how

customer retention

Craft label retains 78% of club members through tiered rewards and personalized recognition on Xoxoday

See how

Customer Engagement

Distillery drives 35% higher engagement by gamifying tastings and events with Xoxoday’s reward programs

See how

customer advocacy

Global spirits house turns loyal buyers into advocates, driving 20% more referrals with Xoxoday

See how

customer aquisition & growth

Regional beverage brand onboards 15,000 new customers in 6 months using Xoxoday’s digital loyalty platform

See how

customer experience

Heritage label doubles premium membership participation with Xoxoday, lifting 18% in high-value orders

See how

Dealer commission programs

Build dealer and distributor programs with instant rewards, transparent commissions, and tiered loyalty incentives to boost trust, engagement, and growth in the spirits industry.

01

Sign up vouchers

Sign up → Get a $10 gift card or 100 pts

02

Welcome gift bundle

Register → Unlock a starter kit or $15 discount

03

Onboarding complete

Finish registration & setup → Unlock 200 pts

04

Bulk order cashback

Place first bulk order → Earn 5% cashback or 150 pts

05

Milestone rewards

10 fulfilled orders → Get a $25 movie voucher

06

Festive sprint

Achieve sales milestones in seasonal or festive campaigns → Earn 1000 pts

07

Renewal reward

Renew dealership agreement → Get 500 pts

08

Anniversary perks

1 year as a partner → $30 voucher

09

Advocate recognition

Share sales feedback/testimonial → Earn 1,000 pts

10

Annual dealer excellence

Achieve yearly dealer targets → Earn 5,000 points

Stories of what actually works

incentive alignment

Spirits distributor aligns incentives with xoxoday, achieving a 21% increase in dealer order volumes

See how

Reward automation

Heritage brand automates dealer incentives on Xoxoday, reducing commission disputes by 30%

See how

Dealer Engagement

Distillery strengthens dealer engagement with gamified campaigns on Xoxoday, driving 28% more active participation

See how

Distributor retention

Global spirits company retains 82% of distributors through tiered loyalty rewards with Xoxoday

See how

Acquisition & Growth

Craft producer expands distribution by onboarding 900 dealers in 9 months using Xoxoday’s commission programs

See how

dealer performance & advocacy

Premium spirits supplier boosts dealer advocacy with Xoxoday as top partners deliver 19% more premium sales

See how

Sales commission management and gamification

Boost sales with automated commissions, instant rewards, and gamified milestones that drive transparency, motivation, and consistent performance.

01

Kickstart bonus

Join as a new sales rep → Get a $10 gift card / 100 points

02

First sale bonus

Close your first order → Earn 200 points

03

Weekly lift

750 points for growth vs last week

04

Slab bonus

2,000 points for target hit

05

Leaderboard star

Lead monthly leaderboard → Collect 1,500 points

06

SPIFF

Achieve short-term sales push target during campaign → Earn instant bonus and spot rewards

07

Regional growth leader

2,000 points for highest sales in area

08

Festive sprints

1,000 points for seasonal sales

09

Annual topper

Achieve yearly target→ Earn 5,000 points

10

Consistency champion

Achieve 90%+ reorder consistency → Collect 2,000 points

Stories of what actually works

Incentive alignment

Spirits sales teams achieve 25% faster target completion with Xoxoday’s incentive alignment programs

See how

reward automation

Sales reps receive 32% faster payouts through automated rewards on Xoxoday

See how

Sales gamification

Regional spirits company increases sales rep engagement by 34% with gamified leaderboards and nudges on Xoxoday

See how

calculation accuracy

Global spirits brand improves commission accuracy by 99% with transparent dashboards on Xoxoday

See how

analytics & insights

Distillery uses Xoxoday’s analytics to optimize sales campaigns, driving 27% more premium product conversions

See how

Automated sales plans

Craft spirits label automates sales plans with Xoxoday, achieving 22% faster territory growth

See how

Employee reward and recognition

Engage employees with rewards and recognition programs that use instant incentives, peer appreciation, and milestone celebrations to build productivity and a strong workplace culture.

01

Onboarding completion

Successfully finish onboarding and training → Automatic reward trigger with recognition from hiring manager

02

Welcome gift bundle

Receive a curated welcome kit or $15 voucher on joining → Start your journey with recognition from day one

03

Wall of fame

On every project completions→ Recognition on Wall of Fame

04

Gamified recognition

Participate in challenges → Get $20 / 250 points for each achievement

05

Anniversary perks

1 year with us → Receive a personalized yearbook and thoughtful gift to celebrate your journey

06

Long service awards

Complete 5+ years of service → Earn 500 points / $100 credit

07

Spot recognition

Instant rewards for contributions in launches→ $50 voucher / 500 points

08

External recognition

Acknowledgment from customers, partners, or vendors → Featured on Wall of Fame / Special shoutout

Stories of what actually works

employee engagement

Distillery boosts employee engagement scores by 41% using Xoxoday’s recognition platform

See how

employee recognition

Spirits supplier strengthens workplace culture with Xoxoday recognition, driving 24% higher employee motivation

See how

Long service awards

Beverage company implements long service awards with Xoxoday, retaining 30% more skilled staff

See how

unified platform

Global spirits brand unifies rewards and communication on Xoxoday, delivering 28% higher collaboration across teams

See how

employee surveys

Distillery uses Xoxoday employee surveys, achieving 20% improvement in workforce satisfaction

See how

employee retention & recognition

Premium spirits producer doubles recognition moments with Xoxoday, driving a 33% drop in voluntary attrition

See how

Factory workforce engagement program

Motivate factory workforce with rewards and recognition programs that value safety, quality, milestones and foster engagement, productivity, and long-term loyalty.

01

Welcome gift bundle

Receive a company curated swag kit on joining → Start your journey with recognition from day one

02

Onboarding completion

Successfully finish onboarding and GMP training → Earn 200 points

03

Behavioral rewards

Consistent attendance, error-free shifts, completing equipment training → Unlock recognition and meaningful perks

04

Performance rewards

Connect with SCADA systems to track machine upkeep and operational efficiency → Earn recognition and rewards for high performance

05

Anniversary perks

Complete 1 year with us → Receive a curated physical gift or a digital voucher as recognition

06

Long service awards

Complete 5+ years of service → Earn 1000 points

Stories of what actually works

Workforce engagement

Spirits manufacturer achieves 2x surge in factory workforce engagement with rewards & recognition programs

See how

workplace wellness

Distillery drives workplace wellness with safety-first campaigns and movement-based rewards for factory staff

See how

workforce recognition

Beverage producer strengthens shop-floor culture with peer recognition, boosting 22% higher productivity

See how

workforce surveys

Spirits enterprise leverages workforce surveys, achieving a 20% increase in satisfaction across factory teams

See how

long service awards

Global spirits supplier implements long service awards, retaining 30% more skilled factory employees

See how

retention & recognition

Premium beverage producer doubles recognition moments, cutting voluntary attrition by 33% among factory staff

See how

Seamless deployment & training

Xoxoday provides end-to-end support, from scoping and KPI definition to seamless deployment, launch, and ongoing monitoring with training.

WEEK 1

Program Scoping

Streamlines program setup by defining objectives such as sales growth, order frequency, premium product adoption, distributor engagement, or compliance-driven KPIs. Configures accrual rules for sales teams, distributors, dealers, retailers, and influencers, while designing scheme mechanics with powerful rule engines tailored for the spirits industry.

WEEK 2

Integration &  Data Management

Integrates distributor orders, retailer sales, territory coverage, and influencer activities into a unified system. Handles large transaction volumes securely, ensures smooth data flow across CRM/ERP/POS, automates workflows, and delivers real-time synchronization with full compliance to industry regulations.

WEEK 3-5

Program Setup

Supports incentive and loyalty program management by enabling a clear understanding of objectives (e.g., repeat purchase growth, territory expansion, or premium adoption). Accurately maps KPIs such as order volumes, campaign participation, retailer coverage, and product mix to workflows, with thorough validation for error-free execution and compliance.

Launch & Go-Live

Ensures a smooth rollout to sales teams, distributors, retailers, and influencers with full support for deployment, monitoring, and immediate adoption. Delivers dashboards for tracking incentives, commissions, rewards, and recognition in real time, ensuring transparency across all stakeholders.

WEEK 6 ONWARDS

Training & Support

Provides continuous training on incentive campaigns, loyalty programs, and engagement initiatives. Offers tailored sessions for sales teams, distributors, retailers, factory workforce, and program admins, supported by marketing collateral and compliance guidance to ensure long-term success.

PROGRAM CONSULTANTS

IMPLEMENTATION ENGINEERS

4-6 weeks

average go live time

6 - 8

average training sessions for admins  and users

38

average programs  per customer

12+

processes improved

200 GB

average data  processed per customer

REWARD MARKETPLACE

10M+ reward options from 175+ countries across 30+ categories

Security, privacy, and compliance at the forefront

Data protection is of utmost importance at Xoxoday, and we are committed to providing a safe, secure, and compliant ecosystem for enterprises with the highest standards of data security and privacy across storage, exchange, collection, and processing.

Know more

Spirits

Customer loyalty programs

Stories of what actually works

Dealer commission programs

Stories of what actually works

Sales commission management and gamification

Stories of what actually works

Employee reward and recognition

Stories of what actually works

Factory workforce engagement program

Stories of what actually works

Strengthen relationships, performance, and engagement across your wealth ecosystem with Xoxoday’s integrated loyalty and reward solutions.

Seamless deployment & training

4-6 weeks

6 - 8

38

12+

200 GB

10M+ reward options from 175+ countries across 30+ categories

Security, privacy, and compliance at the forefront