Freshworks Inc. is a well-known SaaS platform that recently made it to the headlines for its debut on the NASDAQ Stock Exchange. With this, it became the first ever Indian SaaS business to list on the U.S. bourse.
Freshworks is opgericht in 2010 en houdt zich bezig met het creëren van geavanceerde softwareoplossingen waarmee bedrijven hun medewerkers en klanten gemakkelijk en snel tevreden kunnen stellen. Ze blijven trouw aan hun merknaam en kiezen voor een 'frisse' benadering bij het ontwerpen en leveren van software-as-a-service die niet alleen betaalbaar en snel te implementeren is, maar ook gemakkelijk voor de eindgebruikers.
The Freshworks team, specifically the Field Marketing domain overseeing the Middle East & APAC zones, faced several challenges:
Freshworks implemented Xoxoday's robust rewards platform, leveraging Xoxo Reward Codes, Xoxo Reward Links, Zapier integration, and it’s extensive global rewards catalogue of 21,000+ options across 75+ countries. These features helped Freshworks:
Xoxoday's gift engine, Zapier integration, and custom landing pages with creative CTAs helped Freshworks run effective marketing campaigns and capture leads effectively.
Xoxoday’s robust rewards platform met the multiple needs of Freshworks perfectly. They utilised our Zapier integration to set up custom workflows to reward their customers seamlessly and in less time.
Freshworks has distributed 500+ reward vouchers across multiple locations using Xoxoday's platform. Moving forward, they plan to: