NFX Digital automated its rewards and increased survey response rate with Xoxoday for thousands of customers filling out surveys and polls.
NFX Digital adalah perusahaan data dan pemasaran digital yang mengganggu lanskap riset konsumen dan pemasaran India. Mereka memperoleh wawasan pelanggan dengan menghubungkan inovasi digital dan psikologi manusia. Melalui ini, mereka berusaha menjembatani kesenjangan antara merek dan orang- orang. Solusi mereka didukung oleh Adytude, mesin riset konsumen terbesar di India dengan 9.00.000 ulasan oleh 1.10.000 pengguna di 40 kota di India dan terus bertambah.
Sementara NFX Digital dimulai, mereka dapat mengelola pengiriman hadiah responden, secara manual. Mereka membeli dan mengirimkan barang dagangan hadiah seperti t-shirt dan mug yang dicetak khusus kepada responden berkinerja tinggi. Ketika basis responden tumbuh, proses manual ini menjadi melelahkan dan tidak praktis. Mereka sangat membutuhkan untuk mengotomatisasi proses ini. Proses ini juga perlu menjadi bukti kesalahan, karena imbalannya adalah motivator utama bagi responden untuk mengambil survei - yang merupakan inti dari rantai nilai bisnis NFX.
NFX started using Xoxoday for smaller procurements before going for the full-fledged rewarding program. They did not have to evaluate another provider because Xoxoday delivered their requirements seamlessly. The following were a few reasons to finalise Xoxoday:
Xoxoday has a wide variety of rewarding options - that includes experiences and gift vouchers - and this variety was important to gain respondent interest. A larger range of redemption options motivates the respondents to earn survey points as a result of productively filling surveys.
Xoxoday gave clear context to the nature of customer service that they were to provide. Xoxoday is extremely adept at issue and query resolutions. The campaign managers as well as the respondents who had redemption queries got resolutions to their issues swiftly.
While shifting from a manual form of rewarding NFX was looking for a rewarding partner who had the bandwidth of rewarding, deliveries and query handling - and Xoxoday was rightly that.
“The customer service at Xoxoday is exceptional. Our account managers have been extremely prudent in clarifying queries. The occurrence of an issue is almost never - and even a few odd ones were handled very quickly.”
Ayesha Chowdhury, Ahli Strategi Digital, NFX Digital Pvt Ltd
The end-to-end rewarding process was handled by Xoxoday and this enabled NFX to re-focus on their core functions - instead of handling the entire logistics of reward issuing and delivery. This also shortened the reward delivery cycle, because Xoxoday used instant reward delivery mechanisms like e-vouchers and virtual gift cards.
Pertanyaan penukaran dan pemesanan di mana ditangani dengan sangat cepat dan Xoxoxday terus menawarkan layanan pelanggan yang luar biasa. Eskalasi masalah adalah contoh yang sangat langka dan bahkan kejadian seperti itu, ditangani dengan sangat hati-hati dan cepat.
The respondent resolution volume was already high while starting the association with Xoxoday. It further grew at a 65% CAGR and still Xoxoday was able to cater to it seamlessly. These increased numbers also indicate the increase in productive respondent base of NFX, which is critical for their business efficiency.
NFX has leveraged Xoxoday’s rewarding platform to nurture their survey respondent base and resultantly their business. The three years of association has yielded well in the process of creating productive paid market research business.
NFX Digital adalah perusahaan data dan pemasaran digital yang mengganggu lanskap riset konsumen dan pemasaran India. Mereka memperoleh wawasan pelanggan dengan menghubungkan inovasi digital dan psikologi manusia. Melalui ini, mereka berusaha menjembatani kesenjangan antara merek dan orang- orang. Solusi mereka didukung oleh Adytude, mesin riset konsumen terbesar di India dengan 9.00.000 ulasan oleh 1.10.000 pengguna di 40 kota di India dan terus bertambah.
Sementara NFX Digital dimulai, mereka dapat mengelola pengiriman hadiah responden, secara manual. Mereka membeli dan mengirimkan barang dagangan hadiah seperti t-shirt dan mug yang dicetak khusus kepada responden berkinerja tinggi. Ketika basis responden tumbuh, proses manual ini menjadi melelahkan dan tidak praktis. Mereka sangat membutuhkan untuk mengotomatisasi proses ini. Proses ini juga perlu menjadi bukti kesalahan, karena imbalannya adalah motivator utama bagi responden untuk mengambil survei - yang merupakan inti dari rantai nilai bisnis NFX.
NFX started using Xoxoday for smaller procurements before going for the full-fledged rewarding program. They did not have to evaluate another provider because Xoxoday delivered their requirements seamlessly. The following were a few reasons to finalise Xoxoday:
Xoxoday has a wide variety of rewarding options - that includes experiences and gift vouchers - and this variety was important to gain respondent interest. A larger range of redemption options motivates the respondents to earn survey points as a result of productively filling surveys.
Xoxoday gave clear context to the nature of customer service that they were to provide. Xoxoday is extremely adept at issue and query resolutions. The campaign managers as well as the respondents who had redemption queries got resolutions to their issues swiftly.
While shifting from a manual form of rewarding NFX was looking for a rewarding partner who had the bandwidth of rewarding, deliveries and query handling - and Xoxoday was rightly that.
“The customer service at Xoxoday is exceptional. Our account managers have been extremely prudent in clarifying queries. The occurrence of an issue is almost never - and even a few odd ones were handled very quickly.”
Ayesha Chowdhury, Ahli Strategi Digital, NFX Digital Pvt Ltd
The end-to-end rewarding process was handled by Xoxoday and this enabled NFX to re-focus on their core functions - instead of handling the entire logistics of reward issuing and delivery. This also shortened the reward delivery cycle, because Xoxoday used instant reward delivery mechanisms like e-vouchers and virtual gift cards.
Pertanyaan penukaran dan pemesanan di mana ditangani dengan sangat cepat dan Xoxoxday terus menawarkan layanan pelanggan yang luar biasa. Eskalasi masalah adalah contoh yang sangat langka dan bahkan kejadian seperti itu, ditangani dengan sangat hati-hati dan cepat.
The respondent resolution volume was already high while starting the association with Xoxoday. It further grew at a 65% CAGR and still Xoxoday was able to cater to it seamlessly. These increased numbers also indicate the increase in productive respondent base of NFX, which is critical for their business efficiency.
NFX has leveraged Xoxoday’s rewarding platform to nurture their survey respondent base and resultantly their business. The three years of association has yielded well in the process of creating productive paid market research business.
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