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The rewards and loyalty platform marketing needs
Xoxoday is the rewards and loyalty platform behind every marketing program. Run referrals, surveys, promotional contests, and loyalty from one place. Reach 100+ countries with 10M+ rewards your customers will actually use.
The Problem
Where marketing reward programs fall short
Manual gifting workflows, restricted reward catalogs, and disconnected loyalty tools weaken campaign performance and create reporting blind spots for marketing leaders.
Slow lead follow-up
Most teams send incentives manually. By the time the reward reaches the lead, intent has faded and the deal has cooled.
Low survey responses
NPS and feedback surveys without an incentive rarely cross single-digit response rates, leaving insight teams with thin, unreliable data.
Unclaimed referral rewards
Catalogs limited to one country leave international advocates with rewards they can’t redeem. Referral momentum stalls before it builds.
Disconnected loyalty tools
Points, vouchers, gamification, and analytics live in separate platforms. Customers see fragments; leadership can’t measure ROI cleanly.
The Playbook
A reward for every kind of marketing campaign
From the first lead capture to the hundredth repeat purchase, here are the six programs marketing teams run on Xoxoday. Scroll to see each one.
Acquire qualified leads
Trigger a reward the second a lead books a demo, attends a webinar, or completes a content download. Recipients pick what they want from a localized catalog. Sales steps into a warm conversation, not a fulfillment task.
Run referral programs
Launch a refer-a-friend program in minutes, no developer needed. Reward both the referrer and the friend, pay out only on confirmed conversions, and keep fraud out with built-in controls.
Run loyalty programs
Use a customizable rule engine to run tiers, points, paid memberships, or hybrid programs. Reach customers across web, app, store, and partner sites. Plug into your CRM and transaction systems through ready-to-use API libraries.
Collect customer feedback
Reward respondents for completing NPS, CSAT, product surveys, and reviews. Response rates rise from single digits to 60% or higher, and your brand keeps a consistent, positive presence in every feedback channel.
Gamify your promotions
Deploy Lucky Wheels, Scratch-offs, spin-to-win, and milestone unlocks across web, app, email, SMS, and WhatsApp. Launch in minutes from a self-serve platform, and track engagement and ROI in real time with no manual prize draws.
Personalize lifecycle campaigns
Build member segments from loyalty and transaction data. Run targeted multi-channel campaigns using customizable communication templates. Reactivate dormant customers and protect high-value relationships without blanket discounting.
Capabilities
Built for marketers. Easy for everyone
Plug in the tools you already use. Set up your first campaign in five minutes. Show the CFO the ROI by Friday.
Native integrations
Ready-made connections for HubSpot, Salesforce, Marketo, Braze, Segment, Zapier, and 250+ more. No developer needed for most setups.
Omnichannel delivery
Email, SMS, WhatsApp, push, in-app, or QR code. Every screen looks like your brand - your logo, your colors, your voice.
No-code campaign builder
Build campaigns with point-and-click tools. Add rules, tiers, and triggers without writing a line of code. Go live the same day.
Built-in gamification
Drop a lucky wheel, scratch card, or spin-to-win into any campaign. Embed on your website or app with one line of code.
Real-time analytics
Track redemptions, ROI, and customer journeys in real time. Send the data to your BI tool or pull it via API.
Global rewards catalog
Gift cards, experiences, merchandise, charity donations, travel, Amazon store, and more. Localized for every country and currency.
Customer Stories
Marketing campaigns that pay back
How real teams used Xoxoday to get more demos, more survey responses, and more loyal customers.
Sandeep John
Head of Field Marketing, SE Asia · Freshworks
ABM and Referrals · Middle East + APAC
I loved the vast catalog and the reward options within Xoxoday, especially in SE Asia, MENA, and India. The platform is self-served, quick to set up, and easy to use.
Our experience with Loyalife has been satisfactory overall. We look forward to further enhancing the platform, engaging more users, and leveraging its potential for improved service delivery.
Manaf Hussain
Associate Manager, Eastern Bank PLC
Banking & Finance
Switching from physical gifting to Xoxo Links drove a measurable lift in referral conversions. Three markets now run from one platform with full real-time visibility - speed and choice clearly matter to the people being rewarded.
Xero · Referral Program
UK · Australia · Singapore
Referrals · UK · AU · SG