Desafíos

As the organization expanded, recognition became inconsistent—often limited to annual ceremonies or manager-by-manager discretion. High-value achievements in product development and quality leadership weren’t always visible across the business, and ESG initiatives lacked sustained reinforcement.

Key challenges included:

• Innovation wins lacked consistent visibility: R&D breakthroughs and formulation improvements were celebrated unevenly across functions.
• Quality excellence recognition was manual and delayed: Audit readiness, compliance milestones, and safety benchmarks were not rewarded in real time.
• ESG progress needed stronger reinforcement: Sustainability initiatives were active, but recognition wasn’t tied to measurable outcomes.
• Leadership milestone recognition was inconsistent: Tenure and career milestones varied by department, affecting retention and morale.
• Siloed collaboration during launches: Manufacturing, marketing, supply chain, and commercial teams needed stronger alignment and shared celebration.
• Fragmented tools and processes: Nominations, approvals, and reporting lived across spreadsheets and email threads, limiting transparency.

Personas involved

• Corporate Staff & Functional Leaders: Receive recognition for innovation delivery, launch impact, collaboration, and strategic outcomes.

• R&D / Product Development Teams (Flavor Scientists & Food Technologists): Earn awards for new formulations, functional benefits, process innovations, and successful trials.

• Quality & Compliance Leaders: Recognized for quality score improvements, audit performance, safety adherence, and consistent standards.

• Sustainability & ESG Teams: Celebrated for measurable progress in packaging, water stewardship, and carbon reduction initiatives.

• People Ops / HR & Internal Communications: Manage award cycles, governance, communications, and adoption across business units.

• Program Admin / Super Admin: Configures Empuls programs, approval workflows, budgets, catalogs, integrations, and analytics.

The solution

The company needed a centralized, scalable recognition engine that could celebrate achievement across corporate staff and leadership—while reinforcing quality, innovation, sustainability, and collaboration in a regulated manufacturing environment. Xoxoday Empuls delivered a structured recognition framework with automated workflows, multi-channel visibility, and timely rewards.

• Product development recognition for R&D and flavor innovation: Empuls enabled achievement awards for R&D teams and flavor scientists who delivered award-winning formulations, functional improvements, and process innovations, with peer nominations and leadership approvals to ensure visibility across functions.

• Quality excellence awards to reinforce safety and standards: Quality and production leaders were recognized for exceptional quality scores, successful compliance audits, and consistency benchmarks—turning audit readiness into a celebrated, ongoing culture instead of a once-a-year sprint.

• Sustainability & ESG awards to accelerate environmental goals: Xoxoday Empuls helped spotlight ESG champions and teams driving sustainable packaging initiatives, water stewardship programs, and carbon reduction projects, linking recognition to measurable outcomes and reinforcing corporate responsibility commitments.

• Milestone rewards to strengthen leadership retention: The company standardized service and career milestone celebrations for corporate staff, food scientists, and production managers—delivering personalized milestone rewards that reinforced belonging and reduced attrition risk in critical roles.

• Collaboration awards to break silos and increase launch readiness: Cross-functional collaboration between manufacturing, marketing, sales, and supply chain was rewarded through Xoxoday Empuls—celebrating leaders and teams who improved launch coordination, resolved bottlenecks, and accelerated execution.

• Innovation launch recognition to celebrate market impact: Xoxoday Empuls recognized cross-functional teams behind successful new product introductions—rewarding achievements tied to launch velocity, commercial impact, and operational readiness, improving momentum for future innovations.

• Seamless integration with corporate systems for adoption and governance: By integrating with HRIS, collaboration tools (Teams/Slack), LMS, and project systems, Xoxoday Empuls automated eligibility, simplified nominations, and enabled leadership visibility—reducing manual work and increasing trust in recognition fairness.

Impact

• 2.2× increase in peer nominations, expanding recognition beyond top-down awards to a culture of everyday appreciation.
• 31% improvement in cross-functional launch participation, driven by collaboration awards and launch recognition cycles.
• 25% faster recognition turnaround time, enabled by automated workflows, approvals, and triggers.
• Higher audit readiness consistency, reinforced through quality excellence awards and recurring recognition moments.
• Stronger ESG program momentum, supported by measurable sustainability recognition and leadership visibility.
• Reduced attrition risk in critical corporate roles, strengthened through standardized milestone rewards and leadership recognition.
• PHP 48 million in rewards processed annually, improving transparency, governance, and engagement across corporate teams.

Conclusion

By implementing Xoxoday Empuls, the dairy-based beverages manufacturer built a consistent recognition culture that celebrated innovation, quality excellence, sustainability progress, and cross-functional success.  

With automated workflows, integrated systems, and visible recognition moments, Xoxoday Empuls helped leadership reinforce what matters—driving stronger collaboration, higher engagement, and improved retention across corporate staff and business-critical leaders in the Philippines.