Automate distribution of rewards, incentives, and payouts using our low-code API infrastructure

Leverage our powerful developer-friendly API libraries to fuel growth across various business objectives and stakeholder journeys - from sending one-time rewards to anonymous users to providing your loyal customers with a delightful redemption experience.

Trusted by 5000+ businesses across the globe

Empower your business by integrating with Xoxoday Plum APIs

Explore the various ways in which you can implement our APIs to suit your unique business requirements

Integration for a smooth and compelling rewards redemption experience

If you need an e-commerce rewards solution that has prebuilt latest UX and checkout capabilities, our marketplace integration provides a redemption solution to the points earned on your platform.
Embed within minutes as IFrames or use WebView to render in-app
Enable multi-currency and multilingual reward redemption with an ever refreshing catalog
Access to 1 mn+ reward options with a seamless user experience via SSO or SAML.
Best suited for loyalty, Edtech, LMS and HRMS platforms

API to build and manage a fully native rewards journey

If you have an existing application and are looking to expand its capabilities with a comprehensive rewards catalog from the flow of your application, with your custom UI/UX, and checkout experience, Rewards API is the right solution for you.
Control the end-to-end user experience
Access to the latest catalog accessible in 100+ countries
99.99% uptime with round-the-clock support
Best suited for referral, loyalty, crypto, gaming, influencer marketing, retail- tech and HRMS platforms
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API to automate instant rewards distribution across the globe

If you are looking to reward users instantly from the flow of your application based on triggers within your solution, Xoxo Reward Link API is perfect solution for such use cases.
No login necessary, single step redemption process
Choose a reward expiry as per your use case
Pay only for the rewards claimed
Best suited for surveys, gaming, fintech, consumer tech and healthcare platforms
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Easier, faster and better rewarding than ever before

Flexible filters
Request and display only the specific gift cards that you prefer based on filters such as country, currency, value, and category of the gift cards.
API pagination
Optimized for peak efficiency, Plum Rewards API comes with a pagination feature to ensure that we keep network traffic stable and in check.
Headless architecture
API library designed to support iterative development with RESTful endpoints. Roll out features with ease, without large up-front investments.
Enable users to continue using the existing version and only update their applications to the recently rolled out API versions when they are ready.
Rewards API supports webhooks for cases where a request is not needed from your application, making it more efficient to manage.
Reports and analytics
Always stay informed with real-time reports, analytics, and insights along with details of your order and payments on our intuitive dashboard.

Everyone loves rewards when done right

Self-served, quick to set up, and easy to use

The platform is self-served, quick to set up, and easy to use. The value addition came in with the ability to create landing pages that triggered to show localised rewards, helping drive engagement.

Sandeep John
Head of Field Marketing

Increased employee efficiency by 52%

Xoxoday unified our regional engagement program and provided exceptional technology support. Their platform streamlined our implementation and improved delivery executive performance.

Sachin Kotangale
VP operations

Mercedes improved their topline sales

Xoxoday has helped us improve sales team engagement. We are seeing an incremental increase in sales and an increase of up to 96.2% in redemption adoption.

Sonal Bharadwaj
Regional Sales Head- Luxury Automobile

Friendly and efficient team

Xoxoday is such a customer friendly and best professionals to take care of our business requirements. I believe that their strength is their team members and their passion for work.

Shwetha Rao
HR Employee engagement

A superpower for growth marketers

Xoxoday is that superpower that every growth marketer can do so much more with!. Xoxoday has been a great value addition to Xero. We achieved a 20% growth year on year.

Matt Wate
Head of Growth Marketing

Ensuring a safe, secure, and stable rewarding journey

Xoxoday Plum meets the highest standards for data protection, compliance and regulations. With Xoxoday Plum, you can rest assured knowing that your rewards and payouts data is in safe hands.
Encryption of sensitive data
HTTPS and HSTS for secure connections
Vulnerability disclosure and reward program

Increase business value as you scale


Faster time-to-market


Reduction in  technology costs


Service uptime average for 365 days


Number of requests handled per minute

Frequently asked questions

1. How can we get started with the integration?

You can create a sandbox account to get the access keys for your integration on the staging server. Once you have created the sandbox account, you can explore our API documentation to view the next steps.

2. How do I use API keys?

All requests to the Xoxoday API must be authenticated. Xoxoday uses the standard OAuth 2.0 protocol and RESTful API for clients to integrate Xoxoday’s libraries into their environment. For detailed instructions on how to find and use your API key, read this.

3. How long does it take to go live?

Our customer success team is always available to assist you with the integration. Go-live can take anywhere from a few hours to a few business days. However, it also depends on your development team and the time they take to integrate the libraries with your application.

4. Can gift cards be sent in multiple currencies?

Yes, Xoxoday Plum supports multiple currencies. You can set the currency while placing an order via the API.