Incentivizing surveys is the best way to encourage your responders to complete them and generate reliable, conclusive findings. Xoxoday Plum, a platform that manages incentives for some of the largest market research companies worldwide, can help you automate rewards for your marketing incentive programs.
Survey response rates have been steadily declining for several years. The problem is not going away anytime soon unless you change things drastically. Getting participants to reply to surveys might be difficult due to the overwhelming digital noise, especially regarding feedback requests. Your target audience can struggle to demonstrate the worth of their time, lack intrinsic motivation, or experience survey fatigue. As a result, campaign performance and data insights suffer drastically.
Attractive form and survey designs are attention-grabbing, but desirable and personalized incentives to complete them are what drive survey participation and completion rates. Motivate your respondents to complete surveys faster with Xoxoday Plum, a holistic rewards and incentives platform that successfully lets you run marketing incentive programs. Drive increased response rates by offering respondents incredible rewards for completing surveys and participating in market research programs.
The benefits are many, from boosting response rates to building goodwill and saving time and money. Here’s why our customers incentivize their surveys with us. After using Plum, the survey responses increased by 30%, the participation rates increased 2x, and the market research costs went down by 24%. Supercharge market research, reduce redundancies, reduce costs and increase survey participants with digital gift vouchers from Plum.
Moreover, rewards always work when it comes to market research.
SMART INCENTIVES
You can stop the decline in response rates by providing incentives over time. Utilize gamification to make the rewards experience enjoyable. Distribute instant reward links to respondents on survey completion. The best part? You only get charged for redeemed rewards.
MULTI-COUNTRY CAMPAIGNS
Run complex multi-country surveys with Plum rewards, that support multi-currency reward options across 75+ countries. Our worldwide network provides value beyond money and facilitates simple access to the entire planet.
ANONYMOUS REWARDS
Respect respondents' privacy and security and make use of anonymous reward choices.
People adore their solitude. Give rewards in secret. Obtain, engage, and motivate individuals using Plum without knowing or disclosing their identities.
REWARD AUTOMATION
Cast a wider net and make your qualified respondents more pertinent to the situation using Plum's powerful rewards and incentive automation platform. Moreover, the Plum dashboard has ready-to-use reports, which offers visibility into all redemptions, awards, and responses in one location.
Automated and distributed
worth digital gifts within a few clicks
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Respondent rewarding grown at a
CAGR year on year
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Sent Maximum Rewards within
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