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Challenges & contests

Turn performance targets into competitions people love

Replace spreadsheet-run contests with live leaderboards, automated payouts, and multi-track contest management, all in one platform.

Empuls challenges, contests, and gamified engagement

Trusted by Leading Brands

24/7 AI
AB InBev
AT&T
Acko
Angel One
CGI
DAMAC
Evolent Health
First American
Fractal
GCash
Infosys
InMobi
Mahindra
Rakuten
Riyadh Air
SanDisk
Tesco
Western Digital
24/7 AI
AB InBev
AT&T
Acko
Angel One
CGI
DAMAC
Evolent Health
First American
Fractal
GCash
Infosys
InMobi
Mahindra
Rakuten
Riyadh Air
SanDisk
Tesco
Western Digital
24/7 AI
AB InBev
AT&T
Acko
Angel One
CGI
DAMAC
Evolent Health
First American
Fractal
GCash
Infosys
InMobi
Mahindra
Rakuten
Riyadh Air
SanDisk
Tesco
Western Digital

The challenge

Why sales contests and performance challenges underperform

The mechanics of a great contest, clarity, real-time visibility, fair outcomes, and fast rewards, are exactly what manual spreadsheet programs fail to deliver at scale.

Challenge

Manual leaderboard tracking kills momentum

When standings update weekly in a spreadsheet, participants lose the urgency that drives contest behavior. By the time the leaderboard refreshes, the motivational window has closed.

Challenge

No real-time visibility into standings

Reps who can't see their live rank disengage within days. Without real-time standings, the competitive energy that makes contests work evaporates.

Challenge

Reward delivery after contests is painfully slow

Finance approvals, gift card procurement, physical prize logistics, by the time winners get their reward, the emotional connection to the win is gone. Recognition delayed is recognition denied.

Challenge

Impossible to run multiple simultaneous contests

A sales team may need a new-business contest, a cross-sell challenge, and a product sprint running in parallel. Managing all three in spreadsheets is impossible, so most managers run one at a time, leaving huge motivational gaps.

How Empuls helps

Empuls turns every goal into a live, competitive experience

From a new-business sprint to a multi-month league, Empuls handles the full contest lifecycle, data ingestion, live standings, automated payouts, and post-contest analytics, without a spreadsheet.

1
Sales Incentives

Live leaderboards that drive urgency every hour

Empuls connects to your CRM via native integrations or CSV uploads and refreshes leaderboards in real time. Every rep sees their rank, points earned, and gap to the next tier, the transparency that turns a good quarter into a great one.

CRM integration
Real-time leaderboards
Tier-based ranking
Individual & team tracks
Points-to-target view
Mobile leaderboard app
2
Instant Digital Payouts

Winners get their reward the moment results are final

Empuls issues digital reward points the instant a contest closes. Winners redeem at thousands of brands immediately, no finance queue, no procurement cycle, no waiting. The emotional peak of winning meets an instant tangible reward.

Auto-payout on close
Digital gift codes
UPI wallet transfer
500+ redemption brands
Multi-currency support
Consolidated payout report
3
Award Campaigns

Structured nomination-based contest campaigns

For behaviors not captured in a CRM, best customer story, most creative pitch, highest NPS, Empuls Award Campaigns let HR run nomination workflows with multi-level approval, jury scoring, and winner announcements on the social feed.

Nomination workflows
Multi-level approval
Jury scoring panels
Winner announcement
Custom award categories
Certificate generation
4
Gamezone

Run unlimited parallel contests with zero overhead

Gamezone lets managers launch contests in minutes using pre-built templates. Run a new-business sprint, cross-sell challenge, and product accelerator simultaneously, each with independent leaderboards, prizes, and eligibility rules, from one dashboard.

Contest templates
Parallel contest tracks
Custom eligibility rules
Badge & achievement system
Streak & combo bonuses
Manager analytics dashboard

Capabilities

Every tool a contest manager needs

Empuls handles the full contest lifecycle so you spend time designing great incentives, not administering them.

Real-time performance dashboards

Managers see every participant's live progress, daily point velocity, and conversion to target, enabling mid-contest coaching interventions.

Configurable contest mechanics

Choose from absolute target, percentage-to-goal, or head-to-head formats. Add accelerators, multipliers, and stretch goals to make every tier worth chasing.

Contest launch in under 10 minutes

Pre-built contest templates for common sales plays, new logos, renewal, upsell, product launch, let managers go live without any IT involvement.

Flexible reward catalog

Winners choose their own reward from a catalog of 10M+ options, gift cards, experiences, merchandise, and charity donations, globally.

Digital badges and certificates

Every winner receives a shareable digital badge and printable certificate. Achievements appear on their Empuls profile as a permanent recognition record.

Audit trail and compliance reporting

Every payout carries a full audit trail. Finance gets a consolidated report at period end; HR can demonstrate pay-for-performance compliance to auditors.

Customer stories

5,000+ companies use Empuls to build cultures people don’t want to leave. Here’s what they’re saying.

One rewards program for every country our people work in

Empuls gave us a single recognition program that feels local everywhere. The Cost-of-Living Index keeps awards fair across geographies. A marketplace spanning 150+ countries, 40 languages, and AI nudges keep participation high. What was our hardest engagement problem is now our easiest.

Sr Compensation Partner, Western Digital

FAQs

Frequently asked questions

Yes. Empuls has native integrations with Salesforce, HubSpot, and Zoho CRM. For other CRMs, push data via REST API or scheduled CSV. Leaderboards refresh as soon as new data arrives.