Activity shown in the product preview: Workflow triggered, Task complete, 12 reactions, Credits redeemed.
Define exactly how members earn, product by product
Map earning rates to any SKU, category, or channel. Run promotional multipliers. Activate or deactivate schemes without a single engineering change.
Scheme · earn rate
Base scheme
1×
earn rate
Ratio
100 pts = $1.00
Validity
12 months · rolling
Conflict
none detected
Loyalty schemes break down
without a system
Most enterprises run earn rules embedded in code, maintained inconsistently, and with no audit trail.
Scheme changes require engineering
Updating earn rates or validity windows requires a ticket, release cycle, and QA, adding weeks to a five-minute change.
Inconsistent earn/burn rules
Conflicting earn logic causes member confusion when the same purchase earns differently across channels.
No versioning or rollback
Scheme changes overwrite history, leaving no clear record of what changed or who approved it.
Point validity misconfigurations
Incorrect expiry windows cause unexpected point loss, member complaints, and support spikes.

A control layer for enterprise loyalty economics
Govern scheme logic across brands, channels, and partners with one accountable operating layer.
Build schemes with a guided wizard
Set scheme name, earn rate, burn ratio, point validity, and eligibility conditions in a single structured flow with the rule engine.
Precise earn/burn ratios, fully configurable
Set exact earn rates, redemption values, per-transaction caps, and point validity windows - all from the admin UI. No hardcoded values.
One definition, multiple programs
Publish a single scheme across brands, channels, and partner types. Loyalife resolves the right rule per member and program - no duplication, no drift.
Scheme Banners
Customize scheme details, such as duration and eligibility. Create scheme banners and display in the partner app for easy discovery and participation.
Full version history with rollback
Every change is logged with who made it, when, and what changed. Revert to any previous version without rebuilding from scratch.
From configuration to activation in three steps
Define eligible groups
Segment eligible groups and assign schemes to the right programs, channels, or cohorts.
Define eligible groups
Set milestones and benchmarks
Set up milestones, tiers, targets, and performance benchmarks. Define the conditions members must meet before rewards apply.
Set milestones and benchmarks
Tailor rewards and activate
Tailor rewards like cash, gift cards, merchandise, or bank transfers. Publish the scheme and track performance in real time.
Tailor rewards and activate
Use cases
Scheme management across every loyalty model
Consumer loyalty scheme configuration
Design earn structures with category multipliers, bonus windows, and seasonal schemes managed by marketing teams.
Channel partner point structures
Configure separate earn and burn rules for distributors, dealers, and resellers without affecting consumer schemes.
Multi-brand earn unification
Consolidate brand-specific schemes into one master definition with consistent earn logic across the portfolio.
Promotional bonus schemes
Launch time-bound multipliers, weekend bonuses, festive offers, and category pushes without engineering involvement.
Coalition partner schemes
Manage earn rules across coalition partners, with each partner contributing defined values to a shared wallet.
B2B trade loyalty schemes
Configure point structures where earn rates vary by product volume, category, or sales target achievement.