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Engage members with native, no-code marketing automation
Set up program rules, segment your members, personalize campaigns and deliver perfectly timed content across all your channels.
Capabilities
The building blocks behind every campaign
Every module shares one member record, one event stream and one set of rules.
Offers & Promotions engine
Create rule-based coupons, discounts, and offers at scale using an API-first promotion engine. Attach them with segments to target campaigns.
White-labelled interactions
Use full branding controls, custom microsites, module controls, configurable redemption flows, and a fully white-labelled rewards marketplace.
AI-powered smart nudges
Automate time, touchpoint, and channel-optimized prompts that drive the next best action, such as redemption or completing a survey.
Touchpoint optimization
Map the possible member journey to a desired business outcome, then trigger campaigns to optimize touchpoints with high drop-off.
Feature suite
A complete engagement workspace for your program
Rule Engine
Complex program rules set up in minutes, not months
Configure earn, burn, bonus, and exception rules without engineering dependency.
Use previews, approvals, version history, and liability caps to keep every rule controlled before launch.
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Segments
Granular audiences built from real behavior data
Build audiences from spend, frequency, point balance, tier, channel, demographics, and custom attributes.
Keep segments live as member data changes, so campaigns stay relevant without manual list refreshes.
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Tiers
Unlimited tiers that evolve with each member’s journey
Define tiers by spend, points, tenure, custom attributes, or any mix your program needs.
Add multipliers, benefits, eligibility windows, and progression analytics without duplicating programs.
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Campaigns
Target customers based on actions, not assumptions
Trigger campaigns from onboarding, repeat purchase, inactivity, tier movement, milestones, or expiring balances.
Pair audience, reward logic, template, and validity window in one governed workflow.
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Communications
Reach members across every channel, on brand, on time
Create branded templates for lifecycle, transactional, and promotional loyalty messages.
Trigger email, SMS, app, and WhatsApp communications from enrollment, purchase, tier, milestone, and reward events.
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Gamification
Drive repeat engagement with challenges, badges, and leaderboards
Launch time-bound promotions with badges, challenges, streaks, and milestone celebrations that boost repeat engagement.
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Referrals
Turn loyal members into your best acquisition channel
Auto-generated referral links with trackable codes. Tier-based rewards that unlock as referral pull grows.
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QR-code Generator
Generate branded QR codes for instant member interactions
Create scannable codes for enrollment, purchase verification, and reward redemption across physical and digital touchpoints.
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Scheme Management
Design and manage complex reward schemes at scale
Configure multi-tier, multi-brand reward schemes with independent rules, budgets, and eligibility criteria per scheme.
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Claims Management
Automate claim verification and approval workflows
Process invoice uploads, receipt scans, and manual claims with built-in fraud checks and multi-level approval flows.
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Video Management
Deliver rich video content to educate and engage members
Host and distribute product videos, tutorials, and promotional content directly within the loyalty experience.
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