Salesforce

Automate reward delivery in Salesforce
with Xoxoday

Connect Xoxoday with Salesforce to automate reward delivery across your sales and loyalty workflows.

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Get a personalised walkthrough. We respond within one business day.

What you can do

Two ways Xoxoday connects to Salesforce

Pick the integration that matches your Salesforce setup. Some customers run both.

Loyalty Cloud

Loyalty Cloud handles enrollment, tiers, and analytics. Xoxoday handles redemption. Members redeem via SSO from a localized catalog.

Embedded marketplace with SSO
Members move from Loyalty Cloud to the Xoxoday marketplace in a single click. Choose the embed method that fits your member portal: iFrame, outbound SSO, or PWA. Each member sees a catalog in their local currency across 100+ countries.
Points balance stays in sync
Xoxoday fetches the available balance from Salesforce's loyalty point API and posts spent points back after each redemption. Loyalty Cloud stays the system of record.

CRM Cloud

A widget on the Lead or Contact record for 1:1 sends. An action node in Flow for automated sends. Both log to the contact record.

Send or automate rewards from any record
Drop the Xoxoday widget onto a Lead, Contact, or custom object for one-off sends. For automation, add the Xoxoday action node to any Salesforce Flow or Process Builder. The flow fires and the contact gets a reward.
Track everything on the record
Every reward sent, claimed, and delivered logs as an activity on the recipient's Salesforce record. Reward history sits next to every other interaction.

How it works

From earned points to redeemed reward

Members earn in Loyalty Cloud, redeem on Xoxoday, and the balance syncs back. No switching between systems.

Step 1

Member earns points in Loyalty Cloud

A customer completes a qualifying activity: a purchase, referral, or tier milestone. Salesforce Loyalty Cloud awards points to their account automatically.

Step 2

SSO takes them straight to the catalog

The member clicks Redeem in Loyalty Cloud and lands on the Xoxoday marketplace via SAML SSO. No second login and no separate account.

Step 3

Member browses and redeems

They choose from 10M+ rewards across gift cards, experiences, and merchandise, all in their local currency. The point cost is shown before they confirm.

Step 4

Points and redemption sync back

Spent points and redemption details write back to Salesforce Loyalty Cloud immediately. Loyalty Cloud stays the system of record.

Use cases

Who runs it, and what for

Use cases we’ve already solved for, in production today.

Influencer loyalty

Global paint and coatings brand

Contractors and designers log in to a Salesforce-hosted member portal, view their points, and redeem via SSO. The catalog is brand-customized inside an iFrame. Balance updates in Loyalty Cloud automatically after each redemption.

Customer loyalty

Global automotive manufacturer

Customers access an exclusive perks store via SSO and pay the discounted price directly. The point logic stays in Loyalty Cloud. No wallet management. Built for cost-effective programs that scale globally.

Dealer incentives

Dealer program in India

Dealers earn points on performance milestones and redeem through the embedded marketplace. The points-to-currency mapping is configured in Loyalty Cloud. End-to-end automated.

BFSI

Bank rewards program

Credit and debit cardholders earn points on transactions and redeem via an SSO-linked marketplace embedded in the bank's mobile or web portal. Loyalty Cloud manages tier logic and accruals. Xoxoday handles the catalog, fulfillment, and balance post-back across multiple card programs.

Setup

Salesforce ISV Partner on AppExchange

Both integrations are listed on AppExchange and have passed the Salesforce Security Review.

Partner status

Salesforce ISV Partner. Both integrations are AppExchange-listed and Security Review Approved.

Authentication

SAML / SSO for Loyalty Cloud; OAuth 2.0 for CRM Cloud.

Data sync

Loyalty Cloud: FetchPointsAPI + post-back. CRM Cloud: bi-directional on the contact record.

Time to deploy

Guided from kickoff to live.

Loyalty Cloud

AppExchange listing

View listing

CRM Cloud

AppExchange listing

View listing

Setup steps

Step-by-step guide to setting up the Salesforce integration

View documentation

Customer reviews

What customers say on AppExchange

5.0 / 5AppExchange-verified
NReach (Xoxoday) has developed a robust platform that enables customers to redeem rewards for gift cards and merchandise with ease. The user experience is smooth and reliable, making it a solid choice for loyalty rewards redemptions. Their support team is responsive and effective, quickly resolving any consumer-related issues that arise. We've also appreciated the engagement from their leadership team, who work closely with us to optimize both the process and the technology to enhance the overall consumer experience. While no platform is perfect, NReach (Xoxoday) has proven to be a dependable and proactive partner. I would confidently recommend them to organizations looking for a flexible and scalable solution for rewards redemption.

Brian Van Metre

Director, Pro Sales Strategic Initiatives, Behr Paints

Loyalty Cloud · AppExchange
Common Questions

Frequently asked questions

Common questions from loyalty program managers, marketing ops, sales ops, and Salesforce administrators evaluating the integrations.

Still have a question? Talk to us
No. The two integrations are separate. Run the Loyalty Cloud one if you're running a customer or partner loyalty program in Loyalty Cloud. Run the CRM Cloud one if your team wants to send rewards from Lead or Contact records. Some customers run both.
The Loyalty Cloud integration works with Salesforce Loyalty Cloud. The CRM Cloud integration is compatible across CRM Cloud, Service Cloud, and Marketing Cloud. Review the AppExchange listings for exact edition compatibility.
Yes. The Loyalty Cloud integration is designed for member portals built on Experience Cloud, with the Xoxoday marketplace embedded via iFrame or accessed through outbound SSO.
Yes. Each program or segment can have its own catalog, value rules, and brand selection. Customers running multiple loyalty programs (for example, a customer program and a dealer program) configure each one separately from the same admin portal.
For Loyalty Cloud: Xoxoday fetches the available points balance from Salesforce's loyalty point API when a member opens the marketplace, then posts back the deducted points after redemption. Loyalty Cloud remains the source of truth. For CRM Cloud: reward events are logged as activities on the Salesforce contact record after every send and claim.
Xoxoday is GDPR, SOC 2 Type II, ISO 27001, CCPA, and CRPA compliant. For the Loyalty Cloud integration, Xoxoday requests originate from documented production IP addresses and domains, and only the data needed for redemption is processed (member ID, available points, transaction confirmations).
You only pay for rewards that get claimed. Unclaimed rewards are refunded automatically. There’s no subscription tier per integration and no monthly minimum. See pricing or contact us for a custom quote.
Both integrations are installed from the Salesforce AppExchange. The CRM Cloud integration installs as a native AppExchange app and is usable within the hour. The Loyalty Cloud integration runs a 5-week implementation cycle that covers SSO configuration, Loyalty Cloud API setup, catalog customization, and UAT across your member portal before go-live.
For CRM Cloud, install the AppExchange app and try the 1:1 widget and Flow trigger with a small starter balance. For Loyalty Cloud, a live demo in a sandbox tenant is the standard first step. We'll set up the member journey end to end before any commitment.

See it in your own Salesforce org

A 30-minute call. We'll map the integration to your Salesforce setup, Loyalty Cloud, CRM Cloud, or both.

Book a demo