Automotive

Drive growth through automotive rewards and loyalty

One platform to reward customers for their loyalty, dealers for their performance, mechanics for their craft, and the teams who build, sell, and service every vehicle that carries your brand.

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The Problem

Where automotive reward programs break down

Fragmented dealer schemes, manual payouts, and disconnected workshop programs drive channel attrition and shop-floor disengagement.

Repeat customers drift to competitors

One-time buyers don't return for service or upgrades. Lifetime value erodes cycle over cycle.

Dealer payouts erode partner trust

21-day manual incentive cycles and opaque schemes push dealers and workshops to faster-paying brands.

Factory & service teams disengage silently

Shop-floor operators, mechanics, and service advisors leave within 18 months. Recognition gaps are the silent driver.

Manual reward stacks can't scale

Spreadsheet-driven schemes break across multi-tier dealer networks. Audit gaps and payout errors compound by region.

The playbook

Reward every stakeholder in the automotive value chain

From the mechanic deciding which part gets installed to the factory operator closing out a zero-incident streak, every stakeholder has a program built around their specific incentive logic.

Mechanic loyalty programs with instant payouts and zero paperwork

65 to 80% of aftermarket brand choices are made at the workshop, not by the vehicle owner. Mechanics, garage owners, tyre fitters, battery vendors, and specialist workshops each need a tailored program with proof-of-installation capture, instant ACH payouts, and no manual paperwork.

Business outcomes

Attributable share decisionsHigher mechanic engagementMeasurable program ROIFraud blocked automatically

Enroll mechanics via mobile app or SMS in under 2 minutes with W-9 EIN or SSN KYC

Capture proof-of-installation via photo of batch number and customer invoice, with OCR validation

Credit rewards within minutes of each verified install, paid by ACH or gift card

Run Bronze to Platinum tier progression with higher per-unit rewards at each level

Launch ZIP-targeted boosters on priority SKUs, broadcast only to garages in that area

Handle 1099-NEC reporting automatically for every mechanic paid above the IRS threshold

Automate dealer commissions and end reconciliation disputes

OEM dealers need real-time commission visibility against volume targets. Aftermarket distributors need volume slabs, SKU-mix multipliers, and seasonal scheme participation tracked in one place. Fix the reconciliation layer and the commercial relationship becomes strategic.

Business outcomes

Faster payout turnaroundFewer commission disputesHigher dealer participationGreater share of wallet

Connect to CDK Global, Reynolds & Reynolds, or your DMS via API for real-time commission feeds

Automate dealer volume bonuses, CSI-linked rewards, and accessory upsell commissions

Run aftermarket distributor programs with SKU-mix multipliers and quarterly volume slabs

Publish new-model and seasonal scheme terms directly into the platform, no PDF email chains

Give dealers and distributors a self-serve dashboard to track earnings without calling finance

Run territory boosters, for example an extra 3% on truck tyres in Texas this quarter

Reward advisors and counter staff for every branded recommendation

When a customer walks into an auto-parts store and asks for a battery, the counter salesperson decides which brand to recommend. When a vehicle comes in for service at an OEM workshop, the service advisor picks the lubricant and filter. Both decisions are influenceable with the right program.

Business outcomes

Market share liftHigher staff participationBetter SKU mixFaster campaign deployment

Enroll counter salespeople at multi-brand auto-parts stores with store-level volume rewards

Run SKU-mix incentives that pay more on premium batteries, branded tyres, or high-margin parts

Launch geo-targeted boosters, for example double rewards on a new lubricant grade in Phoenix for 30 days

Reward OEM service advisors for lubricant, filter, and accessory attach rates per service job

Track store-level and advisor-level performance with live dashboards visible to trade managers

Run quarterly contests and seasonal campaigns with trip and recognition rewards for top performers

Reward every service visit, referral, and renewal automatically

Vehicle owners who return for authorized service spend significantly more over 5 years than those who don't. Service loyalty tiers, warranty registration rewards, and referral programs convert one-time buyers into long-term customers across the full ownership lifecycle.

Business outcomes

Higher service retentionMore referral leadsGreater lifetime valueStronger channel preference

Launch service loyalty tiers that reward each authorized workshop visit automatically

Reward warranty registration and first service completion within 30 days of purchase

Incentivize referrals that generate qualified new-vehicle or service leads

Run seasonal cashback and promotional offers for scheduled maintenance visits

Reward insurance, accessory, and finance upsells at the point of delivery

Deliver personalized renewal and upgrade offers based on current ownership stage

Live incentive tracking for every field rep and inside sales team

Field reps covering dealer territories, distributor reps driving throughput, and inside sales teams on the dialer all perform better when they can see their progress in real time. Live gamification on the same budget changes floor behavior without changing the incentive plan.

Business outcomes

Higher conversion ratesStrong bonus acceptanceFaster gap closureHigher daily engagement

Surface live daily target trackers and leaderboards inside existing CRM and DMS tools

Push hour-by-hour boosters on priority models or SKUs that reps accept in one tap

Issue spot bonuses of $25 to $250 credited to rep wallets instantly, visible to the whole team

Run regional tournaments with daily, weekly, and monthly leaderboard cycles

Show sales leaders a ZIP-level heat map where activity lags baseline by SKU and geography

Send targeted nudges to bottom-quartile reps with a specific next action to take

Recognition programs for plant-floor and office teams in one platform

Factory operators reducing safety incidents, technicians completing certifications, and corporate teams running cross-functional projects all need appreciation that reaches them where they work. Plant-floor kiosks, Slack and Teams integrations, and SMS recognition close the gap between who contributes and who feels seen.

Business outcomes

Strong platform adoptionFewer safety incidentsLower employee attritionHigher team engagement

Display real-time recognition on plant-floor TV screens and kiosks, no smartphone required

Reward safety milestones, zero-incident streaks, and quality targets automatically

Enable peer-to-peer recognition through Slack, Teams, or SMS across every employee tier

Automate work anniversary, certification, and onboarding milestone awards

Give managers a same-day spot recognition console for contributions at any level

Run wellness campaigns and offer a benefits marketplace with health top-ups and lifestyle perks

Capabilities

Everything to build, run, and audit your programs

Wire into your systems. Run programs your finance, risk, and compliance teams will sign off on.

Mechanic & installer loyalty

Mobile app and SMS enrollment with one-time W-9 EIN or SSN KYC. Proof-of-installation via photo and OCR. Rewards credited within minutes of each verified install, paid by ACH or gift card. Tier progression from Bronze to Platinum.

Dealer & distributor commissions

DMS-connected feeds from CDK Global, Reynolds & Reynolds, or custom APIs. Real-time volume slabs, SKU-mix multipliers, CSI bonuses, and seasonal schemes. Dealer self-serve dashboard so earnings are visible without calling finance.

Retailer & service-advisor loyalty

Store-level volume rewards and SKU-mix incentives for counter salespeople at multi-brand auto-parts stores and OEM service centers. Geo-targeted boosters by ZIP code launched in minutes, no IT ticket required.

Rule & logic engine

Configure earn rules by SKU, territory, vehicle segment, or tier. Set booster multipliers, streak bonuses, eligibility caps, and anti-abuse checks. No-code for trade operations, API for engineering.

Sales gamification & heat maps

Live leaderboards, daily target trackers, and hour-by-hour boosters surfaced inside existing CRM and DMS tools. ZIP-level heat maps show sales leadership where activity lags behind baseline by SKU and territory.

CFO dashboard

One consolidated view of spend across all six programs: mechanic loyalty, dealer commissions, retailer loyalty, customer engagement, employee R&R, and factory recognition. Per-lever ROI and AI reallocation recommendations tracked in real time.

Payouts & disbursements

Settle mechanic rewards, dealer commissions, and channel payouts via ACH, wire, or gift card. Multi-currency and multi-country supported. Average payout TAT under 24 hours from trigger event to recipient.

Compliance & audit controls

1099-NEC handling and W-9 or EIN collection for every mechanic and channel partner paid above the IRS threshold. Maker-checker on every rule and payout. Full audit trail. SOC 2 Type II, ISO 27001, GDPR, and CCPA built in.

Global rewards catalog

10M+ options including gift cards, prepaid cards, experiences, merchandise, and travel. Localized by country across North America, Europe, Asia-Pacific, and the Middle East.

The full playbook

How aftermarket brands turn mechanics, distributors, and field reps into a measured revenue channel

Six reward plays, the proof-of-installation mechanic, ZIP-level booster logic, distributor reconciliation, and CFO dashboard math, all in one document written for automotive sales and channel teams.

Read the automotive playbook

Customer Stories

Automotive brands that run on Xoxoday

From luxury franchise networks to commercial vehicle OEMs and global tire brands, see how automotive companies use Xoxoday to run dealer incentives, installer loyalty, and sales performance programs.

Mercedes-Benz India

Sales Compensation Manager

Mercedes-Benz India

Automotive (Luxury) · 33 Franchises · 987 Active Users

Empuls automated every calculation across 33 franchises, gave stakeholders real visibility, and freed our teams to focus on selling, not chasing commission clarifications.

Commercial Vehicle Manufacturer

Our dealers stopped calling about commission errors because the errors stopped happening. Plum automated what we used to reconcile manually every quarter.

Head of Channel Incentives

Commercial Vehicle OEM

Commercial Vehicles · North America

Global Tire Manufacturer

We went from no installer data to a live map of every verified installation by SKU. Enrollment grew organically because the rewards were instant and the app was simple.

Head of Trade Marketing

Global Tire Brand

Tire Manufacturing · Aftermarket

FAQ

Frequently asked questions

Xoxoday is the rewards, loyalty, and recognition platform for the entire automotive value chain, three products on one platform. Loyalife drives customer loyalty (repeat service visits, referrals, tenure tiers). Plum runs dealer, mechanic, retailer, and sales incentives plus global payouts. Empuls powers employee, factory, and service-team engagement. One contract, one data model, one audit trail, one CFO dashboard across all six programs.