Automotive

Drive growth through automotive rewards and loyalty

One platform to reward customers for their loyalty, dealers for their performance, mechanics for their craft, and the teams who build, sell, and service every vehicle that carries your brand.

Book a demo

The Problem

Where automotive reward programs break down

Fragmented dealer schemes, manual payout cycles, and disconnected workshop programs create channel attrition, customer churn, and shop-floor disengagement across the value chain.

Repeat customers drift to competitors

One-time buyers don't return for service or upgrades. Lifetime value erodes cycle over cycle.

Dealer payouts erode partner trust

21-day manual incentive cycles and opaque schemes push dealers and workshops to faster-paying brands.

Factory & service teams disengage silently

Shop-floor operators, mechanics, and service advisors leave within 18 months. Recognition gaps are the silent driver.

Manual reward stacks can't scale

Spreadsheet-driven schemes break across multi-tier dealer networks. Audit gaps and payout errors compound by region.

The playbook

Reward every touchpoint in the automotive value chain

Stakeholder by stakeholder. One challenge each. The right Xoxoday product solving it.

Engage customers beyond the purchase

Automotive customer relationships don't end at delivery. Service loyalty programs, renewal incentives, and referral rewards keep customers engaged through the full vehicle lifecycle.

Business outcomes

Higher service retentionIncreased referralsStronger brand loyaltyGreater lifetime value

Launch service loyalty programs for repeat authorized workshop visits

Reward referrals that generate qualified new sales leads

Incentivize test drives and first-time dealership visits

Run seasonal cashback and promotional offers for vehicle upgrades

Reward insurance, accessory, and finance upsells at delivery

Deliver personalized rewards based on current ownership stage

Motivate dealers and sales executives to perform

Dealers and direct sales executives are the primary revenue drivers. Timely incentives, volume bonuses, and recognition programs build the performance culture needed for consistent growth.

Business outcomes

Higher dealer revenueImproved satisfaction scoresBetter partner retentionGreater program participation

Reward sales volume and monthly target attainment per model

Incentivize customer satisfaction and post-delivery review scores

Launch new model and priority vehicle campaigns at retail

Recognize top dealers and sales executives publicly on dashboards

Reward accessory, finance, and extended warranty upsells per booking

Run dealer engagement and annual loyalty reward programs

Keep sales teams focused and motivated

Field and dealership sales teams need incentives that are transparent, timely, and tied to outcomes. Automated programs reduce admin and keep teams focused on selling.

Business outcomes

Higher sales conversionIncreased revenue per unitImproved quota attainmentStronger engagement

Launch SPIFF programs for priority models and seasonal campaigns

Automate quota and accelerator reward payouts without manual effort

Run real-time leaderboards and team contests across regions

Reward finance, insurance, and accessory cross-sells per unit

Incentivize lead follow-ups and test drive conversion rates

Recognize top performers with meaningful and timely rewards

Recognize service quality at every visit

Service advisors and technicians are central to customer retention. Quality-linked rewards, satisfaction bonuses, and peer recognition keep service teams engaged and performing.

Business outcomes

Higher customer retentionBetter service qualityImproved advisor satisfactionStronger brand loyalty

Reward high customer satisfaction and post-service NPS scores

Incentivize first-time fix rates and workshop quality targets

Celebrate service milestone and long-tenure achievements

Enable peer-to-peer appreciation across authorized service teams

Launch team wellness and technician participation programs

Recognize high-performing service centers across networks

Build channel partnerships that drive volume

Fleet managers, aggregators, and B2B distributors contribute significantly to sales volumes. Structured incentives and transparent payouts strengthen these relationships.

Business outcomes

Increased channel salesHigher referral volumesImproved partner retentionGreater revenue contribution

Launch partner loyalty and tiered reward programs by volume

Reward fleet and bulk vehicle purchase order completions

Incentivize new business introductions and high-value referrals

Recognize top-performing channel partners across segments

Run seasonal and launch campaign-based engagement programs

Reward product training and dealership certification completion

Create a culture employees are proud of

Engaged employees across engineering, operations, and corporate functions deliver better outcomes. Recognition programs help retain talent and build long-term commitment.

Business outcomes

Higher employee engagementBetter retentionStronger cultureImproved productivity

Celebrate anniversaries, promotions, and onboarding milestones automatically

Reward learning, upskilling, and technical certification completion

Enable peer-to-peer recognition across engineering and operations

Launch wellness and team engagement campaigns company-wide

Recognize individual and cross-functional team performance

Run structured programs tied to core company values

Capabilities

Everything to build, run, and audit your programs

Wire into your systems. Run programs your finance, risk, and compliance teams will sign off on.

Integrations

Pre-built connectors for CRMs, ERPs, HRMS, POS, and banking cores. REST APIs and webhooks for anything custom.

Data & user management

Import, segment, and manage millions of users. Attribute-based targeting, tier logic, and lifecycle automation.

Rule & logic engine

Configure earn rules, burn rules, eligibility, caps, expiry, and anti-abuse checks. No-code for ops, API for engineering.

Gamification

Spin-the-wheel, scratch cards, streaks, challenges, and leaderboards. Embed into your app or run standalone campaigns.

Reports & dashboards

Real-time analytics on issuance, redemption, ROI, and program health. Export to your BI tool or pull via API.

Global rewards catalog

10M+ options across gift cards, prepaid cards, experiences, merchandise, charity, and travel. Localized for every country and currency.

Customer Stories

Stories that made a difference

Leading automotive OEMs, dealers, and workshop networks rely on Xoxoday to run scalable loyalty, incentive, and recognition programs with greater control and visibility.

Top-3 Indian OEM

Head of Dealer Operations

Leading Indian OEM · Tier-1 · 2,400+ dealers

Incentive calculation errors disappeared and dealer disputes fell sharply. Our dealers now see their earnings in real time — that single change closed the biggest trust gap we had across the channel.'.

Global Spare-Parts Manufacturer

Daily motivation through milestone badges and instant payouts transformed how independent mechanics chose our parts. Genuine-part adoption became the obvious path, not the harder one.'.

VP Aftermarket Distribution

Automotive

Multi-brand GCC Dealer Group

Tier-based loyalty and unified rewards across dealerships shifted customers from one-off transactions to ongoing relationships. Aftersales revenue grew 22% in a single year.'.

Head of Customer Experience

Automotive

FAQ

Frequently asked questions

Xoxoday is the rewards, loyalty, and recognition platform for the entire automotive value chain — three products on one platform. Loyalife drives customer loyalty (repeat visits, referrals, tenure tiers). Plum runs dealer, mechanic, and sales incentives plus global payouts. Empuls powers employee, factory, and service-team engagement. One contract, one data model, one audit trail.