IT & SaaS

Rewards and incentives for ITeS & SaaS companies

Stop managing loyalty platforms, commission spreadsheets, and disconnected tools. Xoxoday brings loyalty, rewards, incentives, and recognition together on one platform built for software companies.

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The Problem

Where ITes & SaaS reward programs break down

Scattered incentive programs and delayed commissions hurt retention, renewals, and engagement.

Subscriptions lapse before they renew

Trial users churn, renewals stall, and CSMs lack the right hooks to drive adoption, expansion, and advocacy across enterprise accounts.

Partner & reseller commissions are slow

Manual payouts, unclear SPIFF rules, and multi-currency disbursals erode trust with resellers, referral partners, and tech alliances.

Distributed teams disengage silently

Engineers, CSMs, and support reps across geographies leave within 18 months. Recognition gaps in remote-first ITes & SaaS setups are the silent driver.

Global reward stacks can't scale

Fragmented vendors, multi-currency friction, and spreadsheet-driven campaigns make global rewards across 30+ countries impossible to govern.

The playbook

Reward every stakeholder in the technology value chain

Stakeholder by stakeholder. One challenge each. The right Xoxoday product solving it.

Turn users into loyal advocates

SaaS customer loyalty is built through consistent value delivery and thoughtful engagement. Reward programs that recognize product usage, referrals, and feedback strengthen retention and expansion.

Business outcomes

Higher retention ratesIncreased product adoptionStronger customer advocacyGreater expansion revenue

Launch loyalty programs for consistent active product usage

Reward referrals that drive qualified new customer acquisition

Incentivize onboarding completion and advanced feature adoption

Run cashback and promotional campaigns for plan upgrades

Reward G2, review platform, and customer feedback participation

Deliver personalized rewards based on product usage milestones

Motivate sales teams to close more deals

SaaS sales teams need incentives tied to pipeline quality, deal velocity, and expansion revenue. Automate programs that reward the activities driving ARR growth.

Business outcomes

Faster deal cyclesHigher ARR growthImproved quota attainmentStronger sales culture

Launch SPIFF programs for priority products and high-value segments

Automate quota attainment and multi-tier accelerator payouts

Run real-time leaderboards and quarterly contest campaigns

Reward new logo acquisition and strategic enterprise deals

Incentivize upsell, cross-sell, and net revenue expansion

Recognize top-performing sales reps across all regions

Build a partner ecosystem that drives revenue

Resellers, system integrators, and technology partners are critical to scaling revenue. Structured incentives and transparent payouts build partnerships that deliver consistent growth.

Business outcomes

Increased partner revenueHigher deal volumesBetter partner retentionGreater ecosystem growth

Launch partner tier and co-sell loyalty programs

Reward deal registrations and successful enterprise closures

Incentivize product certifications and technical training

Recognize top-performing partners publicly at partner summits

Run co-marketing and ABM campaign-based engagement

Reward qualified new customer introductions and warm referrals

Recognize the teams driving retention and growth

Customer success teams own retention, expansion, and advocacy. Recognition programs tied to health scores, renewals, and NPS keep CS teams engaged and focused on outcomes.

Business outcomes

Higher retention ratesImproved NPS scoresBetter expansion revenueStronger CS engagement

Reward high NPS and post-QBR customer satisfaction scores

Incentivize on-time renewal rates and net contract expansions

Recognize teams that successfully recover churn-risk accounts

Celebrate onboarding completion and product activation milestones

Enable peer-to-peer recognition across distributed CS teams

Launch wellness and engagement programs for customer-facing roles

Engage the teams building your product

Engineering, product, and technical teams drive innovation and delivery quality. Recognition programs tied to output, quality, and collaboration keep technical talent motivated and retained.

Business outcomes

Higher developer engagementBetter product qualityImproved retentionStronger innovation culture

Celebrate major product launches, releases, and technical milestones

Reward internal hackathon participation and cross-team innovation contributions

Recognize code quality metrics and sprint bug reduction achievements

Enable peer recognition across distributed engineering teams

Launch cloud certification and technical learning reward programs

Run wellness and developer team engagement campaigns

Build a tech culture that attracts and retains talent

In a competitive talent market, engagement and recognition programs are essential retention tools. Structured programs help build the culture that high-performing teams want to be part of.

Business outcomes

Higher employee engagementBetter retentionStronger cultureIncreased productivity

Celebrate work anniversaries and internal promotion milestones

Reward continuous learning and professional certification completion

Enable peer-to-peer appreciation across all global functions

Launch wellness and mental health engagement programs for remote teams

Recognize high-performing individuals and cross-functional teams

Run structured recognition programs aligned to company values

Capabilities

Everything to build, run, and audit your programs

Wire into your systems. Run programs your finance, risk, and compliance teams will sign off on.

Integrations

Pre-built connectors for CRMs, ERPs, HRMS, POS, and banking cores. REST APIs and webhooks for anything custom.

Data & user management

Import, segment, and manage millions of users. Attribute-based targeting, tier logic, and lifecycle automation.

Rule & logic engine

Configure earn rules, burn rules, eligibility, caps, expiry, and anti-abuse checks. No-code for ops, API for engineering.

Gamification

Spin-the-wheel, scratch cards, streaks, challenges, and leaderboards. Embed into your app or run standalone campaigns.

Reports & dashboards

Real-time analytics on issuance, redemption, ROI, and program health. Export to your BI tool or pull via API.

Global rewards catalog

10M+ options across gift cards, prepaid cards, experiences, merchandise, charity, and travel. Localized for every country and currency.

Customer Stories

Stories that made a difference

Leading ITes service providers and SaaS companies rely on Xoxoday to run scalable loyalty, sales, partner, and recognition programs with greater control, visibility, and ROI.

Global ITes Consulting Firm

Customer Rewards Lead

Capgemini · Global ITes Leader · 340K+ employees

Fragmented vendor management is gone. One platform handles instant e-vouchers, bulk workflows, HRMS and procurement integrations — and our customer-facing teams finally have the reward frequency they always wanted.'.

Global Engineering Services Firm

Quarterly award budgets scaled from ~₹15-20L to ~₹45L and our remote engineering teams across 30+ countries now redeem points at their own convenience — no expiration, no friction.'.

People Experience Head

ITes & SaaS

Global SaaS Platform

Tier-based loyalty for customers plus SPIFF-driven incentives for resellers turned isolated transactions into a connected growth engine. Renewals climbed and partners stopped chasing us for payouts.'.

VP Revenue Operations

ITes & SaaS

FAQ

Frequently asked questions

Xoxoday is the rewards, loyalty, and recognition platform for the entire ITes & SaaS value chain — four products on one platform. Loyalife drives customer loyalty across the subscription lifecycle. Plum powers partner, reseller, and global rewards payouts. Compass automates sales commissions and gamified contests. Empuls runs employee, CS, and support-team engagement. One contract, one data model, one audit trail.