Delayed reward payouts
Manual approvals and spreadsheet workflows push rewards out 5 to 7 days after conversion, killing momentum and reducing repeat referral rates.
Trusted by 500+ growth and partnerships teams
Pay every referral instantly,
anywhere in the world.
Reward verified referrals the same day they convert, with localized rewards across 175+ countries from one platform.
Most referral programs leak ROI through delayed payouts, broken integrations, and reward fraud. Xoxoday Plum automates the entire reward flow, from trigger to delivery, so momentum never breaks and budget never bleeds.
Referral converted
#RR-48217
JM
Jamie Mendez
acme-co.com · Annual plan
Reward · USD
Sent in 1.2s
$250· redeem from 1mn+ options
3LWX · 92HV · K8MCCode
Email
SMS
WhatsApp
Trusted by leading global brands
XeroAmazonAdobeFreshworksSamcoKantar
The leak
Why most referral programs quietly underperform.
Referral programs rarely fail on strategy. They fail on execution, where delays, fraud, and weak reward experiences erode ROI campaign after campaign.
Broken system integrations
Disconnected referral, CRM, and reward tools create attribution gaps, duplicate payouts, and unreliable ROI reporting.
Limited reward options
Generic, non-local rewards fail to match recipient preferences, lowering redemption rates and weakening engagement across global programs.
Fake referral activity
Self-referrals, duplicate accounts, and reward abuse drain 10 to 15% of campaign spend without automated validation.
5–7 daysaverage payout delay in manual programs
10–15%of referral spend lost to fraud
The platform
End-to-end referral rewards automation, built for global scale.
Issue rewards on verified outcomes
Trigger rewards the moment a referral converts, with no approvals or waiting. Set eligibility rules, reward caps, and tiered incentives, then deliver via codes, links, points, or vouchers.
Plug into your existing referral and CRM stack
Go live without rebuilding workflows. Prebuilt connectors for Influitive, ReferralCandy, HubSpot, Salesforce, Zoho, Pipedrive, and Marketo, plus APIs and webhooks for custom referral engines.
Block fraud before payouts happen
Detect duplicate accounts, self-referrals, and multi-device abuse automatically. Enforce per-user and per-campaign reward limits and route high-risk cases to a review queue with full audit logs.
Deliver rewards people actually want
Offer 1mn+ reward options across 30+ categories, redeemable in local currency across 175+ countries. Deliver via email, SMS, or WhatsApp with auto-expiry and refund of unclaimed rewards.
Track what drives referrals and what wastes budget
Monitor issuance, redemption, and claim rates in real time. Track budget consumption with alerts, recover unused rewards, and export reports for finance, audit, and reconciliation.
How it works
The reward engine behind your referral program.
Step 01
Capture referral events
Track verified referrals from your referral platform, CRM, or manual uploads. Define reward triggers based on signups, purchases, activations, or milestones.
Step 01
01
Listen for verified events from any source.
Step 02
Configure rewards and campaigns
Set reward rules, eligibility criteria, and incentive tiers. Customize branding, communication, and delivery channels for each campaign.
Step 02
02
Configure once, branch by region or program.
Step 03
Deliver rewards instantly
Send digital rewards via codes, links, or points the moment conditions are met. Recipients redeem from a global catalog tailored to their region.
Step 03
03
Reward delivered in seconds, redeemable globally.
Use cases
Built for every type of referral program.
Product referrals
Reward users who refer specific plans, features, or SKUs. Trigger on trial activations or first paid conversions, not just link clicks.
App install campaigns
Reward both referrer and new user the instant an app is downloaded and activated. Same-day delivery keeps the reward relevant while excitement is live.
Partner and affiliate payouts
Automate payouts to partners, resellers, and affiliates tied to verified deal closures or first invoices, across currencies, without adding ops headcount.
Sign-up incentives
Attach welcome rewards to new accounts referred by existing users. Dual-sided incentives lift both referral send rates and new-user activation.
Loyalty-linked referrals
Reward loyal customers with escalating bonuses tied to repeat purchases or subscription renewals. The longer a referred user stays, the higher the referrer's incentive.
Real estate referrals
Automate high-value payouts for agents, brokers, or customers who refer property buyers or renters, triggered on deal closure and delivered instantly in local currency.
Customer story
Xero
How Xero scaled referral rewards across three markets.
When the UK’s Making Tax Digital rollout opened a once-in-a-market window, Xero’s physical-gift referral program could not keep pace. Switching to Xoxoday Plum gave the team instant, recipient-chosen rewards across three markets from a single platform.
FAQ
Frequently asked questions.
Rewards are issued in real time the moment a referral event is validated by the source system. Recipients receive a code, link, or points instantly via email, SMS, or WhatsApp and can redeem from a global catalog in their local currency.
Plum · Referral rewards
Launch referral rewards
your participants love.
Set up your referral rewards program in minutes. Deliver gift cards, prepaid cards, and vouchers to participants across 175+ countries, instantly.
SOC 2 Type IIISO 27001GDPRDPDP
Referral Rewards
Automate referral rewards that people actually want
The all-in-one platform that helps teams move faster, collaborate better, and deliver results.
The problem
Why traditional SaaS tools fall short
Point solutions create fragmented experiences that frustrate teams and leave ops teams flying blind.
⚠
Automation is an afterthought
Teams forget to streamline processes, leading to bottlenecks that slow everyone down and waste resources.
⚠
Analytics collect dust
Quarterly reports arrive too late. By the time results are in, the damage is done and key opportunities have already passed.
⚠
Integrations feel generic
Off-the-shelf connectors nobody uses. One-size-fits-all tools that miss the mark. Teams want flexibility, not friction.
Built for scale
Everything your team needs, in one place
Automation, analytics, and collaboration working together to drive results.
◆
Workflow automation
Automate repetitive tasks and free your team to focus on high-impact work.
Learn more●
Real-time analytics
Live dashboards and reports that surface insights the moment they matter.
Learn more▲
Seamless integrations
Connect with 200+ tools your team already uses, with setup in minutes.
Learn moreHow it works
Live in days. Not months
Track verified referrals from your referral platform, CRM, or manual uploads. Define reward triggers based on signups, purchases, activations, or milestones.
Set reward rules, eligibility criteria, and incentive tiers. Customize branding, communication, and delivery channels for each campaign.
Send digital rewards via codes, links, or points the moment conditions are met. Recipients redeem from a global catalog tailored to their region.
Built for scale
Everything your team needs, in one place
Automation, analytics, and collaboration working together to drive results.
◆
Workflow automation
Automate repetitive tasks and free your team to focus on high-impact work.
Learn more●
Real-time analytics
Live dashboards and reports that surface insights the moment they matter.
Learn more▲
Seamless integrations
Connect with 200+ tools your team already uses, with setup in minutes.
Learn moreFAQ
Frequently asked questions
Rewards are issued in real time the moment a referral event is validated by the source system. Recipients receive a code, link, or points instantly via email, SMS, or WhatsApp and can redeem from a global catalog in their local currency.