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Awarded as best rewards and incentives software by G2 crowd in 2023

Survey rewards platform to incentivize your survey participants and skyrocket your response rates!

Encouraging participants to engage in surveys can be difficult for reasons such as reluctance, lack of motivation, difficulty justifying time spent, or survey fatigue. Sending additional survey emails without addressing these concerns can result in low open rates and a negative perception of your brand. To avoid this, consider adding enticing survey rewards to motivate them to complete your form.

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Businesses growing with Xoxoday

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Maximizing feedback impact with a flexible and scalable solution to meet your unique needs

Showcase upfront value for respondent’s time

Upfront value with a range of customizable offerings helps in acknowledging the time investment from respondents.

Instant redemption creates delight

Even with no fault at your end, delayed incentives leave a not-so-pleased after taste. Automated triggers kills that pain.

Enable qualifying respondents

Having a robust incentive automation tool helps you throw in a wider net that helps your qualify respondents that are relevant to the case at hand.

Elevate response rates with exciting survey rewards

Supercharge market research, reduce redundancies, reduce costs and increase survey participants with digital gift vouchers as survey rewards.

Powerful Incentives for every type of research

Reduce the drop-off of respondents by incentivizing them over a period of time. Rewards impact across industries. Make the rewarding experience 'fun' with gamification.

  • Supercharge your market research, customer surveys, academic research, product testing and more.
  • Motivate respondents, and acknowledge the time investment from respondents.
  • Thousands of popular brands for professors, product managers and researchers.
  • Distribute instant reward links to respondents on survey completion.
  • Get participants to stay invested in the research with a milestone-based reward system.

Reward across countries, and borders without any hassle

Delivering value beyond currency, Our global network makes it easy access to the world.

  • Transcend the geographical boundaries, and deliver delight with localised offerings in multiple currencies and languages.
  • Find researchers from different countries and pique their interest with a localised gift card.
  • Xoxoday offers no complexity in cross-border rewards.
  • Maximize campaign ROI with an on-redemption model. Pay for what is redeemed.

Expand research with automating rewards on survey completions

A robust incentive automation tool helps you throw in a wider net that helps your qualified respondents be relevant to the case.

  • Automate end-to-end survey research and mitigate the errors due to manual sends.
  • Integrate with your favourite tool such as Qualtrics, SurveyMonkey, Typeform, Google Forms, and so on. Gifting will never feel like a task anymore!
  • Automate from the flow of work and incentivize your respondents to increase engagement and response rates.
  • Automation triggers help you qualify respondents that are relevant to the research.

Track redemptions data across campaigns in a single view

Spreadsheets are no longer needed to track reward fulfilment as ready reports are available on the Plum dashboard.

  • Get up to speed with everything redeemed, rewards distributed, and responses in one place.
  • Interactive dashboard created to help you save hours of work and create reports in the blink of an eye.
  • Schedule rewards delivery anytime, while admins enjoy the freedom and flexibility to use their budgets and view reports at campaign levels.

Trusted by companies globally, our platform ensures meaningful insights for strategic decision-making

From boosting response rates to building goodwill and saving time & money. Here’s why our customers incentivize their surveys with us.


increase in responsiveness with incentive offer


Participation Rates


Lower Market Research costs
* Backed by product usage metrics and user surveys
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More reasons to choose Plum

Comprehensive reporting

Get reports delivered to your inbox or use our dashboard to get information on the success of your rewards program.


Transcend geographies without any conversion hassles. Deliver e-gifts in a currency you prefer.

Security and compliance

Xoxoday platform meets the highest certification standards to help reduce compliance burdens for your business.

Support that teams swear by

24*7 support with 99.9% response time. Setup assistance, Redemption support, Chat, and email help.

Excellent customer support
The platform is user-friendly and has intuitive UI. Excellent customer support. Never really faced any issues.
Rewarding for HRs, Delightful for employees
Accenture- Recognition is beyond any financial compensation any person can receive, as it becomes such a wholesome moment for that individual and makes their time at the organization worthwhile.
Responsive teams with 100% uptime
Xoxoday has been very responsive so far, be it resolving an urgent contingency or any requirement. Its APIs were very responsive with 100% uptime.
Great range of global rewards
Our employees really like the Xoxoday rewarding process. The customer service that they offer is exceptional and commendable. That was the most important criteria for us to decide on them.
A superpower for growth marketers
Xoxoday is that superpower that every growth marketer can do so much more with!. Xoxoday has been a great value addition to Xero. We achieved a 20% growth year on year and it's a brilliant performance for us.

Engage, reward, repeat: With Xoxoday, deliver a seamless and user-friendly survey rewards experience

Automate survey rewards and incentives delivery with workflows and triggers to send personalized e-gift cards to recipients upon survey completion. Leverage Xoxoday, a cloud-based rewards platform to incentivize your survey campaigns with an offer your participants can’t refuse.

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4.9 out of 5
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