Activity shown in the product preview: Workflow triggered, Task complete, 12 reactions, Credits redeemed.

Embedded Storefront

Launch a branded reward marketplace

Embed Plum's reward marketplace into your product via SSO. 10M+ rewards across 150+ countries. Brand it as yours, ship it in days.

Embedded Storefront: configurable reward marketplace

Powering rewards for 5,000+ companies

Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero
Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero
Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero

Why Embedded Storefront?

Plum's reward marketplace sits inside your product via SSO. You set the catalog, brand, and funding rules. We handle sourcing, delivery, and compliance across 150+ countries and 50+ currencies.

  • Show users only the rewards they can redeem
  • SSO integration so users stay authenticated
  • Use your own logo, colors, and points name
  • Show different rewards to Silver, Gold, Platinum tiers
  • Co-pay: points + payment gateway split
Plum Embedded Storefront marketplace
Capabilities

Configurable rewards infrastructure built for enterprise programs

Wallet & budgets

Stay in control of every dollar spent

Top up wallets, allocate per-team budgets, and monitor spend in real time. Get alerted before you run out.

Wallet funding and budget management
Localization

Users see their language. They pay in their currency

Storefronts auto-localize across 150+ countries and 50+ currencies, with no manual config per market.

Multilingual and multi-currency support
Branded currency

Your brand. Your points. Your storefront

Name the points (Stars, Plums, ABCCoins). Add your logo, colors, and domain. Users never see Plum.

Branded points currency
Conversion

Set the conversion rate per category

Configure point conversion ratios globally or by reward category. Control program economics and fine-tune perceived reward value.

Flexible point-to-currency conversion
Tiers

Show the right rewards to the right tier

Show different reward sets to Silver, Gold, Platinum, or any custom tier. Control catalog visibility by user segment or loyalty level.

Tier-based catalog access
Controls

Redemption controls

Set min-point thresholds, daily caps, category limits, cooldowns, and approval gates. Catch suspicious behavior automatically.

Redemption controls
Co-pay

Co-pay and payment splits

Let users pay a portion with points and the rest via a payment gateway. Drive payment instrument adoption while unlocking premium rewards.

Co-pay and payment splits
Personalization

Personalized recommendations

AI ranks the catalog by past redemptions, tier, and category preference. Conversion rises without manual curation.

Personalized recommendations
Reporting

Program analytics and reporting

Track redemption volume, active users, average order value, and budget utilization. Export finance-grade reports for reconciliation and audits.

Program analytics and reporting
Governance

Built for finance and compliance teams

Maker-checker workflows on every catalog change. Immutable audit log. Approval gates on high-value redemptions.

RBAC

Role-based access control

Granular permissions across HR, finance, marketing, and operations. Scope visibility and actions to each team's role.

Workflows

Approval-based redemption

Configurable approval flows for enterprise spending policies. Travel categories like flights and hotels can bypass approval to handle dynamic pricing.

Storefront models

Pick the storefront model that fits your program

Plum supports five distinct storefront models, depending on how you want to fund rewards and what experience you want end users to have.

Company-funded rewards marketplace

Company funds the wallet. Users earn and redeem points across a global catalog. Used by loyalty, employee, and partner programs.

Virtual points marketplace

No real money on the line. Points unlock discounts only, with no cash redemption. Best for gamified engagement without financial liability.

Discounted deals storefront

Perks marketplace where users buy discounted offers directly with money, no points required. Perfect for employee perks and savings programs.

Standard whitelabeled storefront

Fully branded out of the box. Customize catalog, banners, point rules, and currency. Launches in days, no engineering needed.

Custom storefront experience

Build a custom UX on Plum's infrastructure. Used by banks and fintechs that need deep brand control. Advanced governance, themes, and integration.

Integrate the storefront into your product

One SSO call passes users into a branded, session-aware marketplace. The API controls catalog, redemption, and fulfillment.

SSO-based embedding

Users authenticate once and land directly in a branded, session-aware marketplace.

Catalog configuration

Control which categories, brands, and denominations appear, by tier, geography, or program.

Redemption webhooks

Get real-time notifications when users browse, redeem, or complete checkout.

Financial reconciliation

Automated settlement reports with per-transaction detail for finance and audit teams.

bash
1curl -X POST https://api.xoxoday.com/v1/marketplace/sso \
2 -H "Authorization: Bearer sk_live_..." \
3 -d '{
4 "user_id": "usr_12345",
5 "balance": 5000,
6 "locale": "en-US",
7 "theme": "branded",
8 "return_url": "https://rewards.acme.io/done"
9 }'
Common questions

Everything you would want to know

Most fintech and loyalty programs use the Company-Funded model with a points-funded wallet. If you want users to pay a portion themselves and use points for the rest, layer in the points + payment-gateway split. For perks-style programs without a points economy, use the Discounted Deal Store.