Activity shown in the product preview: Workflow triggered, Task complete, 12 reactions, Credits redeemed.

Reward Codes

Send rewards as codes for instant, frictionless delivery

Generate single or bulk reward codes from Plum's dashboard. Recipients redeem from 10M+ options across 150+ countries. No code. No sign-up.

Reward Codes — deliver rewards with unique codes

Powering rewards at 5,000+ companies worldwide

Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero
Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero
Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero

How it works

From code creation to redemption in minutes

Three steps. No engineering. No procurement delays. Most teams go live in under a day.

Step 1 — Create a campaign

Create a campaign

Pick your catalog, country, denomination, and branding. Set everything in one campaign builder.

Capabilities

Everything admins need to run reward programs with ease

Enable branded reward redemption with lightweight customization, recipient eligibility controls, and scalable bulk distribution.

Redemption

Guest checkout redemption

Recipients enter the code, pick their reward, and check out as a guest. No sign-up, no app, no login friction. Combine multiple codes in one checkout (up to 10 codes in one checkout).

Guest checkout redemption
Offline reach

Made for the people email can't reach

Print QR codes for plant floors, retail training, and field onboarding. Recipients scan and land on your branded page.

Offline reach — made for people email cannot reach
Branding

Customized experience

Customize the landing page layout, copy, and visuals per campaign. Recipients never see a Plum-branded screen.

Consistent brand experience
Distribution

Multi-channel distribution at scale

Send one code or 50,000. Email, SMS, WhatsApp, or CSV bulk. Built for one-off sends and program-scale runs.

Multi-channel distribution at scale
Eligibility control

Who can redeem

Lock each code to a recipient's email, phone, or company domain. Codes used outside those rules are blocked.

Eligibility control — who can redeem
Expiry configuration

Configure expiry per program

Set expiry per campaign. From 24-hour flash promos to multi-year program codes. No vendor change required.

Expiry configuration — configure expiry per program
Partial redemption

Spend part now, save the rest

Recipients redeem part of a code now, save the rest for later, or top up with another payment method at checkout.

Partial redemption — spend part now, save the rest

Use cases

What teams send Reward Codes for

Corporate Gifting

Send rewards for employee milestones, client thank-yous, and partner gifting. Recipients pick the reward they actually want.

Holiday Gifting

Run festive and year-end gifting campaigns. Recipients pick from gift cards, experiences, merchandise, or travel.

Referral Rewards

Reward successful referrals automatically. Every code is single-use, expires on schedule, and traceable to the referrer.

Consumer Promotions

Reward sign-ups, first purchases, and engagement actions. Codes delivered instantly to every qualified user.

Account-Based Marketing

Send branded rewards to target accounts. Drive meetings, demos, and pipeline conversion.

Channel Incentives

Pay partners, distributors, and resellers on milestone hits. Sales-tied codes with full audit trail.

Customer stories

Real results from teams running global reward programs

Leading teams rely on Xoxoday Plum to run scalable rewards and incentives programs with greater control and visibility.

Xero

Matt Wale

Head of Growth Marketing, Xero

SaaS · Growth Marketing

We were manually sourcing and sending rewards one by one. With Plum, the entire program runs itself — and our referral program delivered 20% growth year on year.
H&M
Our employees really like the Xoxoday rewarding process. The customer service they offer is exceptional and commendable. That was the most important criterion for us when deciding on them.

Human Resource Business Partner

HR Business Partner, H&M

Retail · 8,000+ Employees

Nielsen
We used to spend weeks coordinating survey incentives manually. With Plum, distribution is fully automated — respondent experience improved and our ops team got that time back.

Ravi Gour

Regional Panel Leader, Asia-Pacific

Media Measurement · Asia-Pacific

Common questions

Everything you would want to know

No. Reward Codes redeem through guest checkout. Recipients enter the code, pick their reward, and check out. No sign-up, no app.