Activity shown in the product preview: Workflow triggered, Task complete, 12 reactions, Credits redeemed.

Gift Cards

Send gift cards from 10,000+ brands in 150+ countries

Recipients pick from a local-currency catalog. Instant delivery via email, SMS, WhatsApp, or QR. Redeem in one click.

Gift cards — send digital gift cards globally
10k+
Gift cards across global brands
150+
Countries with local-currency redemption
30+
Reward categories spanning retail, travel, experiences
99%
Platform uptime, SOC 2 Type II audited
Features

Run gift card programs at any scale

One-off sends to bulk programs. Brand, channel, and budget controls included.

Instant delivery

Sent in seconds, not days

Email, SMS, WhatsApp, or QR. Gift cards land in the recipient's inbox in under 60 seconds.

Instant delivery — send gift cards in seconds
Bulk send

10,000 recipients, one CSV

Upload a CSV. Send to 10,000 recipients in one batch. Each row supports its own name, message, and denomination.

Bulk send — 10,000 recipients, one CSV
Catalog

Tailor brands & denominations

Localize by country, currency, and language. Different catalogs per program, region, or recipient tier.

Catalog — tailor brands and denominations
Channels

Email, SMS, WhatsApp, or QR

Configurable per program or recipient. Switch channels mid-campaign with no redeploy.

Channels — email, SMS, WhatsApp, or QR
Branded

End-to-end on your brand

Domain, logo, sender, colors, copy. Your brand across emails, the storefront, and redemption pages.

Branded — end-to-end on your brand
Reporting

Live dashboards your stakeholders trust

Track delivery, redemptions, wallet balances, and budgets in the dashboard.

Reporting — live dashboards your stakeholders trust

Categories

Every reward category your recipients want

Retail, travel, food, wellness, electronics, and more. Different gift catalogs for different recipients.

Fashion & Beauty gift cards catalog

Embed rewards into your product

Fetch the catalog, send gift cards, track redemptions. REST API with webhook events.

Catalog browse

Filter by country, brand, category, and denomination in real time.

Single & bulk orders

Place orders one at a time or send to thousands via CSV or API batch.

Webhooks

Get notified on order created, gift card delivered, redeemed, and reconciliation events.

json
1GET /api/v1/giftcards/catalog
2
3{
4 "country": "US",
5 "brands": ["amazon", "target", "starbucks"],
6 "min_denomination": 10,
7 "max_denomination": 500,
8 "currency": "USD",
9 "locale": "en-US",
10 "limit": 50
11}

Use cases

Built for every gifting program

HR sends recognition. Marketing runs acquisition. Sales closes deals. Customer success retains accounts.

Employee rewards

Recognize milestones, birthdays, and spot wins with branded gift cards delivered into the tools your team already uses.

Customer loyalty

Reward repeat purchases, referrals, and reviews with instant gift cards that keep your most valuable customers coming back.

Sales SPIFFs & incentives

Pay out reps the moment a deal closes. Same-day, same-currency, automated from your CRM. No manual ops.

Channel partner payouts

Reward partners and resellers globally with localized gift cards, tracked from issuance to redemption with full audit trails.

Research & survey incentives

Thank participants the moment they finish with instant gift cards. Higher completion rates across surveys, interviews, and panels.

Marketing & acquisition

Run sign-up, demo-attended, and product-trial campaigns. Higher conversion rates with no cash incentives on your books.

Common questions

Everything you would want to know

Plum's catalog spans 10,000+ gift cards across 150+ countries. Global retailers like Amazon, Visa, and Apple, plus regional and local brands across retail, travel, wellness, and dining. The catalog is filterable by country, brand, category, and denomination, and is updated in real time.