Activity shown in the product preview: Workflow triggered, Task complete, 12 reactions, Credits redeemed.

Reviews & Ratings Rewards

Get 3x more reviews with global rewards

Trigger a reward the moment a verified review lands on G2, Trustpilot, or your own platform. No manual exports. No fraud leakage. No fulfilment delays.

Review rewards - verified review triggers an instant reward delivered to the reviewer

The Problem

Where review rewards programs break down

Most review programs stall at four points. Plum fixes all four.

Low participation

Customers with positive experiences rarely write reviews unprompted. Outreach without an incentive gets ignored at scale.

Manual fulfillment delays

CSV exports and manual gift-card sends stretch delivery to days or weeks. By then, the customer has moved on.

Disconnected tools

Review platforms, CRMs, and reward systems work in silos, breaking validation, automation, and cost-per-review tracking.

Lack of visibility

Cost per review, attribution, redemption rate by country. Without one dashboard, every optimisation is a guess.

How Plum solves it

Run high-volume review reward programs without operational chaos

From submission to redemption. No manual hand-offs.

Automation & integrations

Trigger rewards on verified completions only

  • Send rewards the moment a review is validated by the source platform
  • Set eligibility rules, review thresholds, and tiered reward caps per campaign
  • Native connectors for G2, Trustpilot, Capterra, HubSpot, Salesforce, Zoho
  • REST APIs and webhooks for proprietary feedback and review engines

<1s

issuance on validation

50+

native integrations

99.9%

uptime SLA

Trigger rewards on verified review completions
Fraud controls

Stop fake reviews from draining the budget

  • Detect duplicate reviews and repeated participation automatically
  • Device fingerprinting and suspicious activity pattern detection
  • Per-user and per-campaign reward limits to prevent overuse
  • Held-review queue with full audit trail for manual analyst review

10–15%

leakage prevented

100%

audit coverage

10+

fraud signal checks

Stop fake reviews from draining the budget
Global catalog

Global reward catalog recipients actually want

  • Gift cards, prepaid cards, experiences, donations, and merchandise
  • Local-currency redemption with region-relevant catalogs by country
  • Email, SMS, or WhatsApp delivery, configurable per campaign
  • Reward expiry settings with automatic wallet refunds for unclaimed rewards

10M+

reward options

150+

countries supported

30+

reward categories

Global reward catalog recipients actually want
Reporting

See cost per review the moment it lands

  • Review participation, reward issuance, and redemption rates
  • Customer behavior insights to refine reward strategy and conversion
  • Real-time budget consumption alerts with overspend notifications
  • Exportable reports for finance, audit, and internal reconciliation

<1s

data refresh

5+

attribution sources

100%

auto-reconciled

See cost per review the moment it lands

How it works

From verified review to redeemed reward in three steps

Three steps. No bottlenecks. No consultants. Just a clear path from configuration to measurable impact.

Connect your review source

Connect your review source

Link Plum to G2, Trustpilot, Capterra, app stores, or your own feedback system. Rewards trigger on verified submission events. Prefer no integration? Send rewards directly via API from your own platform.

The Catalog

Global rewards catalog reviewers genuinely want to redeem

Reviewers pick what they want, in their currency, in their language.

Book a demo
Plum reward catalog covering gift cards, merchandise, travel, experiences, charity, and subscriptions

Use Cases

Built for every review program you run

Product reviews

Reward customers post-purchase to share detailed feedback. Builds social proof and improves search visibility at the point of purchase.

Marketplace reviews

Run incentivised review campaigns on G2, Capterra, TrustRadius, and GetApp. Every payout tied to a verified, disclosure-compliant submission.

App ratings

Accelerate app store rankings by rewarding users who rate and review on mobile, triggered the moment a review is submitted.

Service feedback

Collect post-interaction reviews after onboarding, support, or delivery. Turn service touchpoints into structured feedback that improves retention.

Website & In-Product reviews

Capture real-time feedback within your product. Reward respondents instantly to improve NPS, CSAT, and overall satisfaction data quality.

Survey feedback (NPS & CSAT)

Reward structured feedback submissions to increase survey completion rates and gather higher-quality data for product and experience decisions.

Customer Story

Scaling G2 reviews with incentivized feedback

A US enterprise SaaS company connected their G2 review flow to Plum and tripled monthly review volume in one quarter.

Postman

Sarah Chen

Head of Customer Marketing, Postman

SaaS · 500+ employees · US headquartered

We used to spend two days every month exporting G2 lists and sending gift cards by hand. With Plum, rewards fire the second a verified review lands, and our team got two days back every month.
Globex Inc
It fit right into our Slack workflow, team members now get updates in the moment, publicly.

Jordan Lee

VP of Operations

SaaS

Initech
Every workflow now reinforces what we stand for, and teams can finally show leadership which values are being lived every day.

Alex Johnson

Head of Growth

Enterprise

Common questions

Everything you would want to know

Yes, when the program is structured correctly. G2, Capterra, GetApp, and TrustRadius officially support incentivized reviews with proper disclosure. Plum ties every reward to a verified submission event (not to sentiment or rating) and automates disclosure language. For platforms that prohibit incentives (Apple App Store, Google Play, Trustpilot organic reviews), Plum routes campaigns to compliant alternatives.