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Competitive Comparison

Xoxoday Empuls vs. Gallup

Gallup measures engagement through Q12 surveys and consulting. If you need a full-suite platform that acts on engagement data with recognition, rewards, incentives, and a social intranet, here is how the two compare.

Trusted by 2,000+ companies across 100+ countries

24/7 AI
AB InBev
AT&T
Acko
Angel One
CGI
DAMAC
Evolent Health
First American
Fractal
GCash
Infosys
InMobi
Mahindra
Rakuten
Riyadh Air
SanDisk
Tesco
Western Digital
24/7 AI
AB InBev
AT&T
Acko
Angel One
CGI
DAMAC
Evolent Health
First American
Fractal
GCash
Infosys
InMobi
Mahindra
Rakuten
Riyadh Air
SanDisk
Tesco
Western Digital

Why Xoxoday

Why Companies Choose Xoxoday Empuls Over Gallup

Ten enterprise-grade differentiators that set Empuls apart as a complete employee engagement platform, not a consulting engagement.

1

A Full Platform, Not a Survey Tool

Gallup is a research and consulting firm. Empuls is a platform built for action: recognition, rewards, incentives, benefits, surveys, gifting, social intranet, and wellbeing, all in one place.

2

Real-Time Dashboards, Not Consulting Reports

Gallup delivers results as periodic reports. Empuls gives HR leaders and managers live dashboards with participation rates, recognition frequency, eNPS trends, and program ROI, updated in real time.

3

Owned Rewards Marketplace

Gallup has no rewards catalog. Empuls owns its marketplace: 10M+ reward options, 30+ categories, 100+ countries. No middlemen, no per-redemption markups.

4

Recognition and Rewards Built In

Gallup Q12 measures engagement but offers no mechanism to act on it. Empuls closes the loop with peer recognition, manager awards, nomination programs, and automated milestone celebrations.

5

No Consulting Fees Required

Gallup engagements rely on consulting hours and retainers that increase total cost significantly. Empuls is a SaaS platform with transparent per-employee, per-month pricing, no consultants required.

6

AI Copilot Built for HR Teams

Em, Empuls' AI copilot, surfaces recommendations, generates reports on demand, coaches award writing, analyzes survey sentiment, and predicts attrition, all without a consulting engagement.

7

Deep Integration Ecosystem

Gallup has no HRMS integrations or workflow automation. Empuls connects to 60+ HRMS platforms including Workday, SAP, and ADP, plus Teams, Slack, Salesforce, and Jira.

8

Sales Incentive Management

Gallup offers no sales incentive tooling. Empuls includes quota tracking, incentive simulation, leaderboards, and automated payouts for sales, channel, and partner teams.

9

Multi-Country Program Execution

Gallup consulting is delivered market by market. Empuls supports multi-country program execution with 100+ languages, 50+ currencies, COLI adjustments, and local tax compliance built in.

10

Scalable SaaS Architecture

Gallup engagements do not scale with headcount. Empuls runs on enterprise-grade SaaS infrastructure: SOC 2, ISO 27001, GDPR, HIPAA, WCAG compliant, with role-based access and audit trails.

Feature Comparison

How Empuls Addresses Capability Gaps vs. Gallup

Gallup is a research and consulting firm best known for Q12 employee engagement surveys and CliftonStrengths assessments. Its gaps are significant for teams that need a platform with recognition programs, rewards, sales incentives, a social intranet, benefits management, and AI-driven engagement across a global workforce.

Automate celebrations that reinforce culture and connection across the employee lifecycle, from day one to every year after.

1 / 7
Capability
Gallup
Xoxoday Empuls
Employee Onboarding
Not available
Welcome swag & merchandise fulfillment, celebratory reward points, day-one culture moments
Long Service Awards
Not available
Auto-tiered tenure programs at 3/5/10/15/20+ years with loyalty rewards
Birthdays & Personal Milestones
Not available
Birthdays, anniversaries, graduations, marriages, regional festivals, fully personalized
Year Recaps via Employee Yearbooks
Not available
Auto-generated print-ready yearbooks from recognition moments, peer tributes & awards
Video & Multi-Format Messages
Not available
Video shoutouts, GIF cards, social wall shares, multi-format celebrations

** All comparisons are based on publicly available information

Pricing

Transparent Pricing, No Surprises

Gallup pricing is consulting-based and project-scoped. Here is how Empuls pricing works differently from day one.

Modular, not bundled

Activate only the modules you need: recognition, surveys, benefits, wellness, gifting, or sales incentives. No forced bundles, no paying for capabilities your team will not use.

Per-employee, per-month

Transparent pricing that scales with your headcount. No implementation fees, no setup costs, no per-redemption charges on the rewards catalog.

No hidden costs

The global rewards marketplace, SSO, mobile apps, dashboards, multi-country support, and onboarding are included with every plan. Standard integrations carry no extra fee.

Gallup

  • Consulting and research model; pricing is project-based and increases with engagement scope
  • No platform license, no per-employee pricing, costs scale unpredictably with headcount and project complexity
  • No rewards catalog, no recognition tools, no incentive management included
  • Results delivered as periodic reports; no live dashboards or self-serve analytics

Xoxoday Empuls

  • Transparent per-employee, per-month pricing
  • White-glove onboarding included in every plan
  • Owned rewards catalog, no markups or per-redemption fees
  • SaaS, API, embedded, or white-label deployment

2,000+

companies running recognition programs globally

10M+

reward options across 30+ categories in 100+ countries

60+

HRMS integrations including Workday, SAP, and ADP

4.6/5

rating on G2 across employee engagement categories

Beyond the Platform

Beyond the Platform - What You Get When You Choose Empuls

Empuls is more than a survey instrument, it's the engagement infrastructure your people strategy runs on.

At launch, you get dedicated Implementation Engineers, structured onboarding, promotion kits, manager toolkits, and adoption workshops, built to ensure your program lands with momentum, not a quiet rollout that fades in weeks.

Post-launch, a named Customer Success Manager actively drives adoption, recognition frequency, and participation, through targeted campaigns, manager nudge programs, and structured Monthly and Quarterly Business Reviews. A 24/7 AI-powered support bot keeps your teams unblocked, backed by a global team across time zones.

On AI, Empuls is already ahead. Em generates reports on demand, recommends who to recognize, coaches award writing, maps skills, and predicts attrition. It also automates full engagement calendars and lets admins plan and execute entire campaigns through simple conversation.

The longer you run Empuls, the smarter and more impactful your programs become.

FAQ

Common Questions About Empuls vs. Gallup

Pricing, integrations, deployment, and more.

Empuls uses a modular, per-employee per-month pricing model. You activate only the modules you need, whether recognition and rewards, surveys, benefits, wellness, gifting, or sales incentives, and pay based on active employee count. There are no implementation fees, no per-redemption charges, and no forced bundles.

Gallup operates as a consulting and research firm, so pricing is project-based and tied to engagement scope, survey administration, consulting hours, and reporting. Costs scale unpredictably and are not publicly listed. Empuls is designed for companies of all sizes, from growing businesses with 200+ employees to global enterprises with 50,000+ people. Unlike Gallup, Empuls is a SaaS platform with transparent per-employee, per-month pricing that includes recognition programs, a 10M+ rewards catalog, sales incentive management, employee surveys, social intranet, and AI features. There are no consulting retainers, no per-project fees, and no separate charges for dashboards or integrations.

No. Empuls includes structured onboarding, a dedicated implementation team, and go-live support in every plan. There are no separate setup or implementation fees.

Yes. Empuls offers a free trial so your team can evaluate the platform before committing. No credit card is required to get started.

Yes. Empuls includes eNPS, pulse, lifecycle, and 360-degree surveys with AI-powered sentiment analysis, a Mood-o-Meter, and manager action recommendations. Unlike Gallup Q12, results are available in real time on live dashboards, and the platform enables HR teams to act on insights without a consulting engagement.

Yes. Standard integrations with Workday, SAP, ADP, Darwinbox, Microsoft Teams, Slack, Google Workspace, and Salesforce are included. There are no additional fees for standard integrations. Gallup offers no HRMS or workflow integrations.

Multi-country support is included in every plan. Empuls handles local currency, local tax compliance, and Cost of Living Indicator adjustments across 100+ countries without additional per-country charges.

No. Empuls owns its rewards catalog and charges no per-redemption fees or markups. Access to the global rewards marketplace across 100+ countries and currencies is included in every plan.

Yes. Empuls is designed to be modular. You can begin with recognition and rewards and activate surveys, benefits, sales incentives, or wellness modules as your program and team grow.

Every plan includes the global rewards marketplace covering 100+ countries and currencies, SSO and enterprise-grade security, iOS and Android mobile apps, dashboards and analytics, and onboarding support.

G2 Recognition

Leader in 100+ G2 Categories

Rated 4.6 / 5 by 1,200+ HR and People professionals on G2. Voted Best Employee Engagement Software across recognition, rewards, surveys, and benefits.

G2 High Performer Enterprise
G2 Users Love Us
G2 Momentum Leader
G2 Fastest Implementation Enterprise
G2 Grid Leader Enterprise
G2 High Performer Mid-Market
Employee RecognitionRewards & IncentivesEmployee EngagementPulse SurveysBenefits AdministrationEmployee WellnessSales Incentive ManagementHR AnalyticsEmployee Intranet

Customer stories

Real results from teams running global recognition programs

Leading HR teams trust Xoxoday Empuls to build cultures of recognition that scale across geographies and workforce types.

Philips logo

Sakshi Sharma

GM HR, Philips

Health Technology · Employee Engagement

Empuls gives a human touch to the feedback mechanism and helps our HR function use employee data effectively. The product keeps improving, which makes it more useful for us.
RenewBuy logo
The AI insights from Empuls helped us reduce turnover by 15%, directly impacting our bottom line.

Sulbha Kaushal Rai

VP of People, RenewBuy

Insurtech · Retention

AboitizLand logo
Empuls detects potential disengagement early and prompts interventions, which lets our leaders approach team engagement in a way that is personalized and intentional.

Roberto Guevarra

OD Manager, AboitizLand

Real Estate · Recognition