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Loyalty Programs

Power repeat purchases with flexible loyalty reward experiences

Launch loyalty programs across 150+ countries with localized rewards, flexible redemption journeys, and scalable fulfillment operations.

Loyalty programs — tiered member rewards and redemption analytics

The Problem

Most loyalty programs fail at redemption

Low redemption, growing breakage, manual operations, and poor visibility erode member engagement.

Low redemption

Generic catalogs push redemption rates below 35%. Members earn points but rarely find rewards worth claiming.

Growing breakage

Members keep earning while inactivity rises. Unredeemed balances become a liability without lifting retention.

Manual operations

Reconciling fulfillment, refunds, and vendor payouts by hand breaks past 500K members and slows every close.

Poor visibility

Reports arrive weeks late from siloed vendors. Teams can't course-correct before campaigns lose momentum.

How Plum helps

Built for loyalty programs that drive repeat engagement

Increase redemption. Personalize member experiences. Skip building fulfillment yourself.

Catalog relevance

Rewards members actually want

  • 10M+ reward options across 150+ countries
  • 5,000+ global and local brand partners
  • Local rewards displayed automatically by member geography
  • Catalog visibility configurable by tier, campaign, or segment

30+

reward categories

9

verticals · flights, hotels, lounges

150+

countries

Rewards members actually want
Branded storefront

Launch a branded redemption experience in weeks

  • Custom branding, points currency, and redemption URLs
  • Promotional banners configurable without developer support
  • Multilingual support across 50+ languages
  • SSO via SAML 2.0, OAuth 2.0, and JWT authentication

2–3

weeks to launch

50+

languages supported

3

SSO protocols (SAML, OAuth, JWT)

Launch a branded redemption experience in weeks
Operational efficiency

Increase redemption without operational overhead

  • API-based reward fulfillment with automated delivery
  • Refund APIs for failed or cancelled reward orders
  • Points + cash co-pay for premium redemptions
  • Centralized reward operations across markets and programs

+47%

repeat redemption uplift

50+

currencies supported

200K

dormant members reactivated

Increase redemption without operational overhead
Live analytics

Track redemption performance in real time

  • Live dashboards covering redemption trends and category performance
  • Segment-level visibility across tiers, geographies, and campaigns
  • Role-based access with maker-checker approval workflows
  • Immutable audit logs aligned with SOC 2 and GDPR

99.99%

platform uptime

100%

audit coverage

30s

dashboard refresh

Track redemption performance in real time

How it works

Set up, customize, and launch in minutes

Three steps. No bottlenecks. No consultants. Just a clear path from configuration to measurable impact.

Set up your account and bulk upload

Set up your account and bulk upload

Create an account in under a minute. Build a campaign, choose Link / Point / Code delivery, and bulk-upload up to 10K recipients.

The Catalog

10 million reasons your members will keep coming back

The best reward is the one the recipient picks themselves, in their currency, in their language, inside your product.

Book a demo
Plum reward catalog — gift cards, merchandise, travel, experiences, charity, subscriptions, and more

Use Cases

Built for every loyalty program

Credit card rewards

Banks and fintechs connect their existing earn engines to a fully branded redemption marketplace without building catalog or fulfillment infrastructure internally.

Retail loyalty programs

Retail groups create multi-brand redemption ecosystems where members earn and redeem across participating brands through one unified experience.

Insurance retention programs

Insurers reward renewals, claim-free milestones, and long-term policyholders with incentives that encourage continued engagement and reduce churn.

Telecom subscriber loyalty

Telecom brands increase retention among high-value subscribers through tiered rewards, premium experiences, and exclusive redemption access.

FMCG rewards programs

Consumer brands run buy-and-earn campaigns that turn everyday purchases into redeemable experiences, merchandise, and digital rewards.

Channel loyalty programs

Sales-led organizations reward distributors, dealers, and agents through tiered catalogs tied to performance milestones and partner status.

Customer Stories

Measurable loyalty program impact

Leading banks across Asia run their loyalty reward programs on Plum — with localized catalogs, seamless integrations, and scalable fulfillment.

Commercial Bank of Ceylon

Ravin Ratnasekara

Manager, Commercial Bank of Ceylon PLC

Banking · Sri Lanka · Private Sector

Its scalability, seamless integration, intuitive interface, and advanced analytics make it an excellent choice for banks.
Mutual Trust Bank
Loyalife has been instrumental in popularizing our loyalty program and has significantly boosted customer satisfaction and engagement.

Masud Kaiser

Product Manager, MTB

Banking · Bangladesh · Commercial Bank

Eastern Bank
Our experience with Loyalife has been satisfactory overall, and we look forward to further enhancing the platform.

Manaf Hussain

Associate Manager, Eastern Bank PLC

Banking · Bangladesh · Commercial Bank

Common questions

Everything you would want to know

No. Plum integrates as the redemption layer while your existing points engine, loyalty platform, or earn logic stays unchanged.