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Send rewards for every pipeline-driving customer interaction
Automate reward delivery for meetings, webinars, and research participation with support across 150+ countries. No manual sends.
The Problem
Where ABM programs quietly lose pipeline velocity
Even strong ABM programs leak pipeline at four predictable points.
Low engagement
Up to 70% of senior decision-makers ignore generic emails, demo invites, and webinar registrations without a compelling, personalized incentive.
Manual distribution
Manual workflows across vendor emails, spreadsheets, and gift card sends add 5+ hours per campaign and compound errors at scale.
Limited reward relevance
Rewards that ignore regional preferences cut participation by 30% across the 150+ countries global ABM programs need to reach.
No reward visibility
Without real-time delivery and redemption data, teams can’t prove ROI or optimize the 25%+ of reward spend that leaks across campaigns.
Run ABM reward programs globally from a single platform
Set it up once. Plum runs every reward, every region, automatically.
Trigger rewards on verified prospect actions
- Define eligibility rules, reward values, and spend caps per campaign
- Instant issuance on event confirmation. Zero manual intervention.
- Per-user and per-campaign limits to keep spend in check
- Works across one-time triggers and recurring engagement programs
<1s
trigger latency
0
manual ops
99.9%
uptime SLA
Connect to your existing ABM and CRM stack
- Connects with ABM platforms like Demandbase, 6sense, and RollWorks
- Connects with CRMs like HubSpot, Salesforce, Zoho, and Pipedrive
- REST APIs to embed reward logic into any proprietary system
- Reward status and redemption data syncs back to your CRM in real time
2-way
CRM data sync
50+
native integrations
2-3
days to go live
Deliver any reward, anywhere, in the format recipients prefer
- Send as codes, links, or brand vouchers via email, SMS, or WhatsApp
- One-click redemption with no login or account creation required for prospects
- Gift cards, prepaid cards, merchandise, and experiences across 30+ categories
- Direct Amazon redemption plus PayPal, Venmo, and virtual Visa/Mastercard payouts in local currency
10M+
reward options
150+
countries supported
1-click
redemption
Track performance and control spend in real time
- Custom dashboards for distribution, redemption rates, and campaign attribution
- Real-time budget monitoring with overspend alerts
- Built-in fraud controls covering eligibility checks, duplicate detection, and held-order review
- Campaign data exports for finance, audit, and internal reconciliation
100%
audit coverage
Real-time
budget alerts
4+
fraud signal checks
How it works
The reward engine behind your ABM program
Three steps. No bottlenecks. No consultants. Just a clear path from configuration to measurable impact.
Connect your stack
Connect Plum to your ABM platform or CRM. Set reward rules for demos, webinars, surveys, and meetings. Or send directly from the dashboard or via API, no integration required.
Premium rewards for high-value buyers and decision makers
The best reward is the one the recipient picks themselves, in their currency, in their language, inside your product.
Book a demo
Use Cases
Built for every type of ABM program
Executive webinars
Incentivize senior stakeholders to attend invite-only briefings and industry sessions. Reduce no-shows from the accounts that matter most.
Product demonstrations
Reward prospects who schedule or attend walkthroughs. Turn passive interest into active pipeline faster.
Research and surveys
Incentivize stakeholders within target accounts to share buying insights and intent data that sharpens sales outreach.
Customer advocacy
Reward customers who participate in reference calls, case studies, and testimonials that directly support deal progression.
Roundtables and meet-ups
Drive participation in leadership discussions and executive events with incentives that make attendance worth the time for hard-to-reach buyers.
Field events and workshops
Boost attendance for invite-only ABM events and partner workshops by making the incentive to show up tangible.
Customer Story
Trusted by ABM teams that move fast
From global field events to executive briefings, teams use Plum to automate ABM reward delivery across every region and account.
Sandeep John
Head of Field Marketing, SE Asia, Freshworks
ABM & Field Marketing · 19 Markets
I loved the vast catalog and the reward options within Xoxoday, especially in SE Asia, MENA, and India. The platform is self-served, quick to set up, and easy to use.
It fit right into our Slack workflow, team members now get updates in the moment, publicly.
Jordan Lee
VP of Operations
SaaS
Every workflow now reinforces what we stand for, and teams can finally show leadership which values are being lived every day.
Alex Johnson
Head of Growth
Enterprise