The challenge
A global workforce, a fragmented rewards process
Capgemini's HR and people operations teams faced a common but deeply frustrating problem at scale: rewarding employees meaningfully, consistently, and quickly — across multiple business units, departments, and geographies — without a single system that could hold it all together.
Without a unified platform, the process relied on a patchwork of vendor relationships, manual procurement, and slow delivery cycles. The result was a rewards experience that rarely felt rewarding.
The solution
One platform. Every department. Instant delivery.
Capgemini consolidated its employee rewards onto Xoxoday Plum — deploying it as the full distribution and fulfillment engine across its business units in India. Using Xoxo Codes, HRBPs and department heads could distribute pre-generated reward codes directly to employees, in bulk, on their own schedule. Each code unlocks the full Xoxoday Plum catalog at the point of redemption.
- Xoxo Codes — pre-generated reward codes distributed to employees in bulk by HRBPs across departments, with no technical integration required
- Multi-department configurability — separate programs for different business units and HRBPs, all running on one platform simultaneously
- 900+ reward options — gift cards, shopping vouchers, food delivery, mobile recharge, travel, and wellness across leading Indian brands
- Self-serve redemption — employees redeem at their own convenience on the Xoxoday marketplace, with same-day voucher delivery
- Real-time reporting — full code issuance and redemption visibility for HR and finance, with no reconciliation lag
The results
Employees chose their rewards. And came back for more.
92%
Redemption rate — vs. a 28–35% industry average
10,600+
Rewards fulfilled across the program
40%
Repeat engagement — employees who redeemed more than once
Over the program period, Capgemini distributed rewards to employees across multiple business units — with a 92% redemption rate that sits nearly three times above the industry average of 28–35%.
Employees redeemed across 900+ unique products spanning six categories. The breadth of the catalog — covering everyday staples like food delivery and mobile recharge through to shopping, travel, and wellness — meant employees could choose rewards that actually fit their lives.