Activity shown in the product preview: Workflow triggered, Task complete, 12 reactions, Credits redeemed.
One platform for merchant-funded offer programs
Plum gives program owners one platform to onboard merchants, approve offers, distribute across channels, and reconcile every dollar.
Trusted by program owners at 500+ companies
Everything a merchant-funded offers program needs
Six capabilities. One platform. From merchant onboarding to reconciliation.
Bring merchants onto your program, give them scoped access, and approve every offer before it goes live. You stay in control of the marketplace.
- Merchant self - serve portal. Merchants sign in, draft offers, submit for review.
- Approval workflows. Review, request changes, approve, or publish on a merchant's behalf.
- Role - based access. Admins, reviewers, merchant users, and finance each get scoped permissions.
- Merchant directory. Agreements, contacts, categories, and performance in one place.

Use cases
Who runs merchant-funded offers on Plum
Banks
Card-linked offers and partner discounts for cardholders. Drive interchange and merchant relationships.
Telecom
Subscriber perks and partner-funded plans. Differentiate plans with branded merchant offers.
Airlines & travel
Member offers from hotels, dining, and retail partners. Reward miles or status with merchant-funded value.
Retailers & marketplaces
Brand-funded promotions inside your owned channels. Vendor partners co-fund the discounts you ship.
Employer perks platforms
Brand discounts as an employee benefit. Curate offers from merchants your workforce actually uses.
Fintechs & super-apps
Partner offers as a monetization layer. Drive in-app engagement with merchant-funded value.




