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Offer Management

One platform for merchant-funded offer programs

Plum gives program owners one platform to onboard merchants, approve offers, distribute across channels, and reconcile every dollar.

Trusted by program owners at 500+ companies

Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero
Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero
Adobe
Behr
Capgemini
Cosentino
Continental
Freshworks
H&M
HSBC
Kantar
Kennametal
Kohler
Michelin
Nielsen
Xero
Capabilities

Everything a merchant-funded offers program needs

Six capabilities. One platform. From merchant onboarding to reconciliation.

Bring merchants onto your program, give them scoped access, and approve every offer before it goes live. You stay in control of the marketplace.

  • Merchant self - serve portal. Merchants sign in, draft offers, submit for review.
  • Approval workflows. Review, request changes, approve, or publish on a merchant's behalf.
  • Role - based access. Admins, reviewers, merchant users, and finance each get scoped permissions.
  • Merchant directory. Agreements, contacts, categories, and performance in one place.
Onboard and govern merchants

Use cases

Who runs merchant-funded offers on Plum

Banks

Card-linked offers and partner discounts for cardholders. Drive interchange and merchant relationships.

Telecom

Subscriber perks and partner-funded plans. Differentiate plans with branded merchant offers.

Airlines & travel

Member offers from hotels, dining, and retail partners. Reward miles or status with merchant-funded value.

Retailers & marketplaces

Brand-funded promotions inside your owned channels. Vendor partners co-fund the discounts you ship.

Employer perks platforms

Brand discounts as an employee benefit. Curate offers from merchants your workforce actually uses.

Fintechs & super-apps

Partner offers as a monetization layer. Drive in-app engagement with merchant-funded value.

Common questions

Everything you would want to know

The platform supports fixed discounts, percentage off, BOGO, tiered offers (spend-based or quantity-based), and custom offer logic via a rules engine. Each offer type can be configured with value, validity, quantity limits, and redemption rules.