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Bulk gift card rewards for channel partners
Send a bulk reward for partners, dealers and distributors in one order. Thank them for onboarding milestones, registered deals and targets hit, with a gift card each person picks for their own country.
Trusted by teams at Google, Adobe, Nielsen and Western Digital



How to send a bulk reward for partners with Plum
Fund your wallet
Sign up, complete a one-time business check, and add funds in your preferred currency.
Add your partners
Upload a spreadsheet of partners and card values, or connect your CRM. Add your logo and message.
Approve and send
A second person signs off, then cards go out by email, SMS or WhatsApp. Track every send live.
What you get
A channel partner rewards platform built for bulk sends
One order, many partners
Upload one spreadsheet and send a card to every partner on it.
Triggered from your CRM
Connect Salesforce, HubSpot, Zoho CRM or Pipedrive, and a deal stage can send the reward.
Their choice of brand
Each partner picks a gift card they like from the Plum catalogue.
Partners in any market
One order covers several countries.
Sign-off before it goes
A second person can approve each send, so no reward goes out by mistake.
Unclaimed rewards
Reward links can expire on a date you set. Cancel unclaimed links and the value returns to your wallet.
Partner onboarding milestone rewards
New partners are busiest with their own customers. A small gift card for each onboarding step gives them a reason to finish training and bring you a first deal sooner.
- Pick the steps that matter, such as training and a first registered deal.
- Send a card the day each step is done.
- Send cards to every partner who finished this month in one batch.
Partner onboarding milestones
- 1
Agreement signed
A welcome card when the partner joins your program.
- 2
Product training done
A card when the partner finishes your course or certification.
- 3
First deal registered
A larger card for the first opportunity they bring you.
Gift cards for a dealer and distributor incentive program
Dealers and distributors sell many brands. Rewarding the people who push yours, quickly and in their own country, keeps your products top of mind.
- Reward targets hit, registered deals and sales contests.
- Send rewards the moment a deal closes, or in one batch each quarter.
- Each dealer picks a card they can use locally.

Send partner rewards from the tools you already use
Most partner programs live in a CRM or a partner portal. Plum can send rewards from either, or from a spreadsheet when you pay out once a quarter.
- Trigger rewards from a deal stage in your CRM.
- Build rewards into your partner portal with the rewards API.
- Test the whole flow in the sandbox before any real reward goes out.
Where partner rewards can start
- CRMs
- Salesforce, HubSpot, Zoho CRM, Pipedrive
- Your partner portal
- Plum rewards API, with a sandbox
- Quarterly payouts
- A spreadsheet upload
- Delivery
- Email, SMS or WhatsApp
Use cases
How teams use partner gift cards
Onboarding and training
A card for each new partner who finishes your training.
Registered deals
A reward for every opportunity a partner brings you.
Targets hit
A larger card when a dealer reaches a quarterly target.
Sales contests
Prizes for the top partners in a contest, sent the day it ends.
Distributor staff
Thank the sales staff at a distributor who sell your range.
Partner events
A card for partners who attend your training day or summit.
Pay on issue, or pay on use
Plum runs on a pre-funded wallet. You choose when itâs debited.
Pay on issue
You pay the full card value the moment each card is sent.
- A fixed, known cost for every send.
- Suits awards and gifts, where every card gets used.
- Unused value stays with Xoxoday.
Pay on use
You pay only for the value people actually spend.
- Unused value goes back to your wallet.
- Suits survey incentives and campaigns, where some cards go unused.
Plum vs buying partner gift cards by hand
- Someone buys a card for each partner
- Weeks between the deal and the thank-you
- A US card for a dealer in Germany
- No check before money goes out
- Payouts tracked in a spreadsheet
- One order for every partner
- Sent in seconds once the deal counts
- Each partner picks a card for their own country
- A second person signs off
- Every send tracked live
Trusted by global and US teams
HR and people teams use Plum to send rewards in the countries they operate in.
Kennametal
20+ countries
Xoxoday seemed easy to use, and we loved all of the gift card options our employees would have.
Madison Ruff
Senior HRIS Analyst
Our employees really like the Xoxoday rewarding process. The customer service that they offer is exceptional and commendable.
HR Business Partner
H&M India