Activity shown in the product preview: Workflow triggered, Task complete, 12 reactions, Credits redeemed.
One gift link, many stores to choose from
Send one link per person, and let each of them pick the gift card they want from the Plum catalogue, in their own country and currency. No more guessing which brand people like.
Trusted by teams at Google, Adobe, Nielsen and Western Digital
How to send a multi-store gift card
Set up and fund
Sign up, complete a one-time business check, and add funds to your wallet.
Choose the catalogue and values
Pick which brands people can choose from, then upload your list and set a value for each person.
Send the links
A second person signs off, then each person gets their own link by email, SMS or WhatsApp, and you track every send live.
What you get
How a multi-store gift card works on Plum
One link per person
Each person gets their own link, with the value you set.
They pick the brand
People choose the gift card they want and check out as a guest.
Their own currency
Each person sees gift cards for their own country.
Expiry you set
Links stop working on the date you choose.
Unclaimed value back
Cancel unclaimed links and the value returns to your wallet.
Tied to the recipient
Bind a link to an email, phone number or company domain.
Multi brand gift cards vs one-brand gift cards
A one-brand gift card works when you know what everyone likes. A multi brand gift card works when you donāt, or when your team spans countries where the same store isnāt available.
- You choose which brands, countries and values appear.
- Each person picks the gift card they will actually use.
- Prefer one brand for everyone? Send that card directly instead.
Set an expiry, and get unclaimed value back
Not everyone acts on a gift straight away. Give each link an expiry date that fits your program, and money tied up in unclaimed links can come back to you.
- Set expiry per campaign, from short promotions to longer programs.
- Cancel unclaimed links and the value returns to your wallet.
- Track every link live, from send to expiry.
Use cases
When to send a multi-store gift card
Global teams
One send for staff in several countries, each choosing a local brand.
Research incentives
Let panelists pick a gift card they will use, so the thank-you lands.
Client gifts
Avoid guessing a clientās favourite store.
Sales incentives
Reward reps with a choice, not a card they will never use.
Referral rewards
Thank customers who refer a friend with the brand they prefer.
Holidays and year-end
One link for everyone, and everyone gets what they want.
Plum vs picking one brand for everyone
- You guess which store people like
- The store may not exist in every country
- Unused cards are money lost
- Codes that can be forwarded
- No view of who has received a card
- Each person picks their own brand
- Gift cards for each personās country
- Unclaimed links return value to your wallet
- Links tied to the recipient
- Track every link live
Pay on issue, or pay on use
Plum runs on a pre-funded wallet. You choose when itās debited.
Pay on issue
You pay the full card value the moment each card is sent.
- A fixed, known cost for every send.
- Suits awards and gifts, where every card gets used.
- Unused value stays with Xoxoday.
Pay on use
You pay only for the value people actually spend.
- Unused value goes back to your wallet.
- Suits survey incentives and campaigns, where some cards go unused.
Trusted by global and US teams
HR and people teams use Plum to send rewards in the countries they operate in.
Kennametal
20+ countries
Xoxoday seemed easy to use, and we loved all of the gift card options our employees would have.
Madison Ruff
Senior HRIS Analyst
Our employees really like the Xoxoday rewarding process. The customer service that they offer is exceptional and commendable.
HR Business Partner
H&M India