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Bulk gift cards for education and EdTech
Reward learners who finish a course, teachers who carry a hard term and the parents and students who refer a friend. Plum sends gift cards in bulk, from a list, your LMS or the rewards API.
Trusted by teams at Google, Adobe, Nielsen and Western Digital
How to run student incentive programs with Plum
Choose the trigger
Connect your LMS, call the rewards API, or upload a list of learners. Fund a wallet in your preferred currency.
Set the reward
Pick a value for each milestone, add your school or brand logo and a message, and set how long each link stays open.
Reward and review
Rewards go out when the milestone is reached. A second person can approve sends, and you can see every reward live.
What you get
Rewards that fit how people learn and teach
Connected to your LMS
Connect Courseplay, Disprz, Litmos, SmartUp or NetExam, and a completion can send the reward.
Rewards API with a sandbox
Build rewards into your learning app, and test the flow before launch.
A whole staff list at once
Upload one spreadsheet to reward every teacher at the end of term.
Learners choose the brand
Each person picks a gift card they like from the Plum catalogue.
Links with an end date
Unclaimed links can expire. Cancel them and the value returns to your wallet.
Sign-off on every send
A second person can approve rewards before they leave the wallet.
Student incentives for course milestones
Long courses lose learners along the way. Small rewards at the points that matter give people a reason to keep going, and the last one lands the moment they finish.
- Reward each module, not only the final certificate.
- Thank learners for finishing a feedback survey.
- For students under 18, check your schoolâs and parentsâ policies before you send anything.
A learner reward path
- 1
Module finished
A small card when a learner completes a module.
- 2
Course completed
A larger card when the whole course is done.
- 3
Feedback given
A thank-you for finishing the end-of-course survey.
Education employee rewards for teachers and staff
Teachers, lecturers and support staff carry the busiest weeks of the year. A gift card they choose themselves is a simple way to say thanks at the end of term, after exams or on a work anniversary.
- Send to every staff member in one batch from a spreadsheet.
- Or connect an HRIS and reward work anniversaries on the day.
- Thank tutors and visiting lecturers in other countries in the same order.
Sending to teachers and staff
- A spreadsheet
- Upload every teacher and staff member in one file
- Your HRIS
- Workday, SAP SuccessFactors, BambooHR, Rippling
- Delivery
- Email, SMS or WhatsApp
- Approval
- A second person signs off before it goes
EdTech referral incentives for learners and parents
Word of mouth from a happy learner, or a parent who saw results, is how many learning products grow. Reward the referral when the new learner signs up or pays, not just when a link is shared.
- Send the reward from your CRM or app when a referral converts.
- Thank tutors and campus ambassadors who bring in new learners.
- Track every referral reward in one place.
Use cases
How schools and EdTech teams use Plum
Course completion
A reward the moment a learner finishes a course.
Learner and parent surveys
A thank-you for completing feedback forms.
End-of-term thanks
One batch of gift cards for every teacher and staff member.
Learner referrals
A reward when a referred friend signs up or enrols.
Campus ambassadors
Thank student ambassadors for running events and outreach.
Open days and webinars
A card for prospective students who attend a session.
Pay on issue, or pay on use
Plum runs on a pre-funded wallet. You choose when itâs debited.
Pay on issue
You pay the full card value the moment each card is sent.
- A fixed, known cost for every send.
- Suits awards and gifts, where every card gets used.
- Unused value stays with Xoxoday.
Pay on use
You pay only for the value people actually spend.
- Unused value goes back to your wallet.
- Suits survey incentives and campaigns, where some cards go unused.
Plum vs handing out vouchers by hand
- Staff check completions and buy cards
- Online learners wait weeks for a reward
- One store card for every learner
- No check on who gets what
- Referral rewards tracked in a spreadsheet
- An LMS completion sends the reward
- Rewards arrive by email, SMS or WhatsApp
- Each learner picks a card they like
- A second person approves sends
- Every reward tracked live
Trusted by global and US teams
HR and people teams use Plum to send rewards in the countries they operate in.
Kennametal
20+ countries
Xoxoday seemed easy to use, and we loved all of the gift card options our employees would have.
Madison Ruff
Senior HRIS Analyst
Our employees really like the Xoxoday rewarding process. The customer service that they offer is exceptional and commendable.
HR Business Partner
H&M India