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Bulk gift cards for hotels and travel
Thank the housekeeping, front desk and kitchen teams who keep guests happy, the travel agents who send bookings your way and the guests who come back. Plum sends gift cards in bulk, by email, SMS or WhatsApp.
Trusted by teams at Google, Adobe, Nielsen and Western Digital



How to run hospitality employee incentive programs with Plum
Add your people
Upload a list of staff, agents or guests, or connect an HRIS such as Workday, SAP SuccessFactors, BambooHR or Rippling. Fund a wallet in your preferred currency.
Pick values and a message
Set a value for each reward, add your hotel or brand logo and a short note, and choose how long each link stays open.
Send by text, WhatsApp or email
Rewards go out in one batch. A second person can approve the send first, and you can see every reward as it goes.
What you get
Gift cards that fit shift work and seasonal teams
No work inbox needed
Send each reward by email, SMS or WhatsApp, whichever you have for that person.
Every property, one order
One order covers several countries, so a hotel group can send to every site at once.
Their pick of brand
Each person chooses a gift card they like from the Plum catalogue.
A second pair of eyes
A second person can approve each send before any money leaves the wallet.
Links that close
Set an expiry date. Cancel unclaimed links and the value returns to your wallet.
Pay the way you prefer
Pay on issue for a fixed cost, or pay on use for value people actually spend.
Hotel employee rewards for every shift
Hotels run around the clock, and many of the people guests remember never sit at a desk. A gift card sent to their phone reaches them wherever they are, on whatever shift they work.
- Reward the room attendant a guest names in a review.
- Thank seasonal staff at the end of a busy summer, in one batch.
- Send the same reward to every property in the group, each in its own country.
Moments to reward, by team
- Housekeeping
- Named in a guest review
- Front desk
- A smooth check-in on a full house
- Kitchen and service
- A busy event or wedding weekend
- Night shift
- Covering the hours nobody sees
Travel loyalty rewards for repeat guests
A guest who keeps coming back has chosen you over every other option. A gift card thank-you after a repeat stay or a milestone trip shows you noticed, without building a points scheme.
- Thank a guest after their fifth stay, or a traveller after a set number of trips.
- Make it right after a stay that went wrong, with a card the guest chooses.
- Guests pick a gift card for their own country, wherever they live.

Rewards for travel agents and booking partners
Travel agents and tour operators choose where to send their clients. A clear reward for the bookings they bring keeps your property front of mind when they plan the next trip.
- Reward bookings as they come in, or once a season in one batch.
- Agents in different countries each pick a local gift card.
- Check each agencyâs gift policy first. Some donât let staff accept incentives.
A simple agent reward plan
- 1
Booking made
A small card when an agent books a group or a stay with you.
- 2
Season target met
A larger card when an agent passes the number you set.
- 3
Year-end thank-you
One batch for every agent who sent you business.
Use cases
How hotels and travel companies use Plum
End of peak season
One batch of thank-yous for every seasonal worker.
Guest review mentions
A card for staff named in a guestâs review.
Agent booking targets
Rewards for agents who pass a booking number you set.
Returning guests
A thank-you for a guestâs repeat stay or milestone trip.
Service recovery
A gift card to say sorry when a stay doesnât go to plan.
New property openings
A thank-you for the team that gets a new hotel ready.
Pay on issue, or pay on use
Plum runs on a pre-funded wallet. You choose when itâs debited.
Pay on issue
You pay the full card value the moment each card is sent.
- A fixed, known cost for every send.
- Suits awards and gifts, where every card gets used.
- Unused value stays with Xoxoday.
Pay on use
You pay only for the value people actually spend.
- Unused value goes back to your wallet.
- Suits survey incentives and campaigns, where some cards go unused.
Plum vs buying gift cards for each hotel
- Each hotel buys its own cards
- Cards handed out on paper at shift change
- A single brand that suits few people
- No approval before cards are bought
- Unused cards sit in a drawer
- One wallet and one order for every property
- Sent to each personâs phone by SMS or WhatsApp
- Each person picks a card they like
- A second person signs off
- Unclaimed links expire and value returns
Trusted by global and US teams
HR and people teams use Plum to send rewards in the countries they operate in.
Kennametal
20+ countries
Xoxoday seemed easy to use, and we loved all of the gift card options our employees would have.
Madison Ruff
Senior HRIS Analyst
Our employees really like the Xoxoday rewarding process. The customer service that they offer is exceptional and commendable.
HR Business Partner
H&M India
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