A marketing manager sends survey thank-you gift cards from a self-serve dashboard. It works for 200 US respondents. Then a study opens in Germany, Brazil and Indonesia, and the team finds the catalog has fewer brands for those panelists and each new brand needs a request before it can be sent.
That gap is when many teams start comparing Giftbit alternatives. Giftbit is a business rewards platform with a no-code dashboard, an API with a sandbox, team accounts and Zapier automation. The company says its catalog spans 1,500+ brands in 40+ countries, with prepaid cards in 150+ countries. It fits many US and Canada programs well. Teams that need deeper local catalogs, rewards beyond gift cards or enterprise approval controls often look further.
The demand for gift cards is not fading. The Incentive Research Foundation found gift cards now outrank merchandise as the most common event reward in both North America and Europe. We compared 10 platforms on what matters to the team sending the rewards.
Disclosure: Xoxoday publishes this guide and Plum is one of the 10. All are judged on the same criteria.
The best Giftbit alternatives
- Xoxoday Plum for gift cards and other rewards in 150+ countries from one platform (G2 4.6/5)
- Huuray for local gift cards across many countries, with EU-hosted data (G2 4.5/5)
- Giftogram for flexible gift card, prepaid and cash rewards for US teams (G2 4.8/5)
- eGifter Rewards for US and Canada employee incentives with published SOC 2 reports (G2 4.5/5)
- Guusto for recognition programs for frontline and deskless teams (G2 4.9/5)
- InComm Incentives for bulk gift and prepaid card orders at enterprise scale (G2 4.0/5)
- Onbe for payouts where recipients choose cards, bank or wallets
- DT One for apps embedding gift cards, airtime and eSIMs through one API
- 99minds for brands issuing their own gift cards and loyalty rewards (G2 5.0/5)
- Ifeelgoods for branded e-gift programs in France and Europe
What makes a good Giftbit alternative?
The right pick depends on where your recipients live and what they want to redeem.
30%
Share of North American reward allocations that go to gift cards
IRF 2026 outlook
80%
North American programs using brand-specific gift cards
IRF 2026 outlook
$193
Average gift card value in North American programs
IRF 2026 outlook
Source: Incentive Research Foundation, Industry Outlook for 2026: Merchandise, Gift Cards and Event Gifting, December 2025.
Gift cards take nearly a third of reward allocations, and most programs lean on named brands. The catalog behind your platform has to match the brands your recipients actually shop.
We judged every platform on five tests:
- Catalog by country. How many brands can a recipient in each of your markets redeem, not just the global headline number?
- Reward range. Gift cards only, or also prepaid cards, cash-outs, merchandise and experiences when a gift card is the wrong fit?
- API and automation. Are there public docs, a sandbox, webhooks and no-code triggers, or does access sit behind a sales process?
- Controls. Look for budgets, approvals and audit trails before sends spread across teams and markets.
- Delivery options. Can one platform send by link, code, email or text, with or without engineering work?
We weighted catalog by country and reward range most, because those decide whether a program survives a new market. Feature claims come from each vendor's public pages, written in our own words, and figures marked as company claims are the vendor's own. Ratings come from G2 and Capterra as of November 2026 and change over time. Where a score rests on fewer than 20 reviews, we show the count.
Send gift cards and more from one platform
Reach recipients in 150+ countries with 10M+ rewards options, a sandbox, webhooks and approvals built in.
Book a free 30-min demoTrusted by 5,000+ companies
The best Giftbit alternatives at a glance
- Xoxoday Plum
- Best for
- Gift cards and other rewards in 150+ countries from one platform
- Standout feature
- 10M+ rewards options behind one Rewards API
- Rating
- G2 4.6 ยท Capterra 4.4 ยท G2 Leader 2026 (Xoxoday)
- Huuray
- Best for
- Local gift cards across many countries, with EU-hosted data
- Standout feature
- Recipients see only rewards available in their country
- Rating
- G2 4.5 (10 reviews)
- Giftogram
- Best for
- Flexible gift card, prepaid and cash rewards for US teams
- Standout feature
- Gift card, prepaid, cash and charity in one send
- Rating
- G2 4.8
- eGifter Rewards
- Best for
- US and Canada employee incentives with published SOC 2 reports
- Standout feature
- Salesforce AppExchange app plus published compliance reports
- Rating
- G2 4.5 (16 reviews)
- Guusto
- Best for
- Recognition programs for frontline and deskless teams
- Standout feature
- Rewards delivered by email, text, QR code or in person
- Rating
- G2 4.9 ยท Capterra 4.9
- InComm Incentives
- Best for
- Bulk gift and prepaid card orders at enterprise scale
- Standout feature
- Bulk Shop, CSV file orders, Gift Card API and hosted malls
- Rating
- G2 4.0 (1 review)
- Onbe
- Best for
- Payouts where recipients choose cards, bank or wallets
- Standout feature
- Many payout methods through one integration
- Rating
- No public G2 or Capterra rating
- DT One
- Best for
- Apps embedding gift cards, airtime and eSIMs through one API
- Standout feature
- Gift cards and top-ups in one catalog, from micro-values
- Rating
- No public G2 or Capterra rating
- 99minds
- Best for
- Brands issuing their own gift cards and loyalty rewards
- Standout feature
- Gift card API that covers issue, reload, refund and cash-out
- Rating
- G2 5.0 (5 reviews)
- Ifeelgoods
- Best for
- Branded e-gift programs in France and Europe
- Standout feature
- White-label shop with bulk SMS and email sends
- Rating
- No public G2 or Capterra rating
1. Xoxoday Plum
Global rewards and gift cards. Plum puts gift cards, prepaid cards, merchandise and experiences behind one platform. The catalog covers 10M+ rewards options across 150+ countries and 50+ currencies, localized to each recipient's country. Developers get REST endpoints, webhooks for delivery and redemption, idempotency keys and a sandbox that mirrors production.
A global consumer-insights company wired the Rewards API into its survey platform, so a reward fires the moment a panelist finishes. Panelist personal data stayed inside its own systems, and it fulfilled 43K+ rewards across 55+ countries from one integration.
Teams that do not want to build can send Reward Links and Reward Codes from the admin portal instead. Approvals and budget limits apply either way.
- Gift cards plus prepaid, merchandise and experiences in one catalog
- Sandbox, webhooks and idempotency keys for safe retries
- Maker-checker approvals, budgets and audit logs
- More platform than you need for a few US gift cards a month
2. Huuray
Global rewards and gift cards. Huuray, a Danish company, shows each recipient only the rewards available in their own country through its Freedom-of-Choice cards. The company says it covers 170+ countries and 80+ currencies with 5,000+ rewards, and it handles currency conversion and translation for recipients.
Teams can send from a self-service login or through a gift card API that creates, distributes and redeems cards, with no order minimum and documented endpoints. Security covers Microsoft SSO, role-based permissions, audit logs and EU data hosting. We did not find a public sandbox or white-label option on its pages.
- Wide country and currency coverage
- Documented API with no order minimum
- EU data hosting, audit logs and SSO
- Sandbox and white-label options are not listed publicly
3. Giftogram
Gift cards for US and Canadian teams. Giftogram lets recipients choose their own gift card, or take a Visa or Mastercard prepaid card, cash through PayPal, Venmo, Zelle or ACH, or a charity donation. The company says its catalog spans 140,000+ brands worldwide.
Teams send in bulk from a spreadsheet or schedule gifts around birthdays and anniversaries. A dashboard tracks spending and reports, and Zapier, HR and CRM syncs and a public API cover automation. Occasional email delays at peak holiday times show up in reviews.
- Gift card, prepaid, cash and charity options in one flow
- Bulk sends and no-code automation
- Large G2 review base
- The 140,000+ brand figure is a company claim with no country breakdown
4. eGifter Rewards
Gift cards for US and Canadian teams. eGifter Rewards, based in Huntington, New York, sends gift cards by email, and by text in the US only. Its Rewards Choice Card lets a recipient pick a retailer, and a Local Choice Card covers local merchants. A gift card API handles real-time delivery.
Salesforce AppExchange, Zapier, Merge.dev and SurveyMonkey connections cover common triggers. The company lists HIPAA, PCI DSS and SOC 1 and SOC 2 Type 2 attestations. Its strongest catalog is US and Canada, and the brand counts on its pages vary, so ask for a country list.
- Native Salesforce app and a gift card API
- Published compliance attestations
- Choice Card and Local Choice Card options
- Text delivery is US-only and the strongest catalog is US and Canada
5. Guusto
Gift cards for US and Canadian teams. Guusto is a recognition platform first, built for HR and operations leaders with frontline staff in healthcare, hospitality, retail, construction and manufacturing. Milestone, peer and manager recognition programs each carry their own budget, admins and branding.
Recipients redeem without a login, and rewards can go out by email, SMS, push, QR code, printed card or through a manager. The company says gift cards redeem at hundreds of brands worldwide. It suits recognition programs more than bulk payouts or research incentives.
- Many delivery routes for deskless staff
- HRIS, SSO, Teams and LMS integrations
- Budget approvals and taxable-benefit reporting
- Built for recognition programs, not bulk payouts or research incentives
6. InComm Incentives
Bulk and enterprise programs. InComm Incentives is the rewards arm of InComm Payments. Buyers can order through a self-serve bulk Shop, drop a CSV file to place orders, or build their own front end on its Gift Card API while InComm handles processing and delivery.
The catalog spans Visa, American Express and Mastercard gift cards and retail brand cards, physical and digital, plus merchandise and travel. Hosted malls and points banks add branded catalogs. Accounts need approval, and its pages do not list countries.
- Open-loop and brand cards in one catalog
- Shop, CSV and API ordering routes
- Hosted malls and points banks
- Account approval is required and country coverage is not public
7. Onbe
Bulk and enterprise programs. Onbe is a payouts company more than a gift card catalog. One API sends money to individuals as virtual or physical prepaid cards, ACH, PayPal, Venmo, Push to Card or mobile wallets, and its Incentivize solution covers rebates, rewards and recognition.
Teams can integrate with no-code, low-code or developer options, and fully managed program services are available. Its homepage does not describe a branded gift card catalog, so it suits rebates, claims and refunds more than brand-name gift cards.
- Many payout rails in one integration
- No-code, low-code and API options
- Managed program services
- Payouts-first, with no branded gift card catalog described on its site
8. DT One
Embedded and regional platforms. DT One is a wholesale marketplace for digital products. A single API reaches branded vouchers and gift cards, airtime, data, eSIMs and bill payments. The company says rewards can start at about $0.10 and that it reaches 190 countries through 2,800+ partners.
Its buyers are mobile operators, money transfer operators, super apps and marketplaces rather than HR teams. We found no HR-style rewards dashboard on its pages, and gift cards are one category among many.
- Gift cards and top-ups through one API
- Micro-value rewards for emerging markets
- Vendor-handled compliance
- Built for API integrators, with no HR-style rewards dashboard on its pages
9. 99minds
Embedded and regional platforms. 99minds serves a different need from a rewards catalog. A retailer or ecommerce brand issues and sells its own gift cards, store credit and loyalty rewards, and 99minds runs the balances. Its REST API covers issue, redeem, reload, refund, void and cash-out, with signed webhooks and a sandbox.
It connects to Shopify, WooCommerce, BigCommerce and common POS systems. We found no third-party brand gift card catalog, so it does not replace a platform that sends other brands' cards to employees or panelists.
- Full gift card lifecycle in the API
- Shopify, POS and CRM integrations
- Wallet passes and multi-currency cards
- Built for a brand's own customers, with no third-party gift card catalog
10. Ifeelgoods
Embedded and regional platforms. Ifeelgoods, now part of the uggy group, runs e-gift card programs mainly in France and Europe. The company says it works with about 450 partner brands across seven countries, reached through an API or sent in bulk by email and SMS.
It can host a company-branded shop and handles card stock, after-sales service and brand relations for the client. Its homepage lists no named integrations or certifications, so confirm those in a demo.
- White-label club and shop option
- Stock and after-sales handled for you
- Single-brand and multi-brand cards
- Seven-country footprint and no published integrations or certifications
What to ask before you switch platforms
Every demo shows a reward landing in an inbox. These four questions show what happens after launch.
- How many brands can a recipient in each of our countries redeem? Ask for the list by country, not one global catalog number.
- What can we send besides gift cards? Check for prepaid cards, cash-outs and merchandise before a market needs them.
- Who approves a send, and what stops overspend? Look for budgets, approvals and audit logs, not only user roles.
- How will we move live automations to the new platform? Map triggers, reward IDs and funding so in-flight rewards keep working during the switch.
For more on building with rewards APIs, see what a rewards API is and how it works, API-based rewards versus manual fulfillment and our wider list of gift card API platforms for developers.
Which Giftbit alternative should you choose?
If you need gift cards and other rewards across many countries from one platform, start with Plum. For local catalogs with EU data hosting, compare Huuray. For flexible US sends, Giftogram fits, Salesforce-led teams can try eGifter Rewards, and Guusto suits frontline recognition.
InComm Incentives suits bulk enterprise orders, and Onbe suits payouts where recipients pick the method. DT One fits apps embedding gift cards with airtime, 99minds fits brands issuing their own cards, and Ifeelgoods fits European programs.
To see how one integration handles global rewards, read the Plum Rewards API overview or our side-by-side platform comparison.
Book your Plum demo
Frequently asked questions
Digital gift card rewards are gift cards delivered by email, text or link instead of in the mail. Businesses use them to thank employees, customers and survey respondents, and the recipient picks or receives a brand to spend at.
The usual reasons are a thin catalog in new countries, a need for rewards beyond gift cards, and a wish for approvals and budgets. Teams also switch when a program grows past what a self-serve dashboard can control.
Compare catalog depth by country, reward range, API and automation, controls and delivery options. Ask each vendor for brand counts by country, not one global figure.
Yes, but catalogs vary widely by country. Ask how many brands each provider offers in each market you serve, and whether rewards show in local currency.
Build against the new provider first, then map triggers, reward IDs and funding. Run both side by side until in-flight rewards are redeemed or expire, then retire the old setup.



























































































































































































































































































































































![Diversity and Inclusion in the Workplace: Why It Drives Success [Activities + Survey Tips]](/Blog-cover-light/inclusion-and-diversity-in-the-workplace.avif?dpl=dpl_BdjMqRKoKhQAoMEw8hawhnnxtDxw)


























































![How to Run an Effective Employee Commitment Survey [+ Sample Questions]](/Blog-cover-light/employee-commitment-survey.avif?dpl=dpl_BdjMqRKoKhQAoMEw8hawhnnxtDxw)




































































































































































































